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# Mini Golden-Fried Cod Sandwiches
The A&W Cod Sliders are a Tasty Beef and Chicken Alternative

By Michael Hemsworth | Published 2020-02-01 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/cod-sliders
References: [chewboom](https://www.chewboom.com/2020/01/30/aw-introduces-new-cod-sliders-welcomes-back-pub-style-baskets/) & [awrestaurants](https://awrestaurants.com)

The A&W Cod Sliders have been introduced by the brand as a new offering for the Lent season that will offer consumers an alternative sandwich to enjoy in place of beef and chicken varieties.

The sandwich starts off with a [cod filet that has been golden-fried](https://www.trendhunter.com/trends/fiery-big-fish-sandwich) to perfection before being topped with tartar sauce and dill pickles to offer a crisp yet creamy finish. The slider is served on a [potato bun](https://www.trendhunter.com/trends/ham-and-swiss-pretzel-sliders) that's soft and squishy for the perfect marrying of textures.

The A&W Cod Sliders have been launched as a new item alongside the returning Pub Style Baskets that all highlight seafood items for consumers to enjoy when avoiding meat for religious purposes. The various items will be around for a limited time only during the Lent season.

Image Credit: A&W

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 14% | Activity: 45% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Seafood Alternatives:** Disruptive innovation opportunity: Develop and market alternative seafood options to cater to consumers looking for meat alternatives during religious seasons like Lent.
- **Creative Burger Varieties:** Disruptive innovation opportunity: Offer unique and flavorful burger options using unconventional ingredients to attract adventurous food enthusiasts.
- **Seasonal Limited-time Offerings:** Disruptive innovation opportunity: Create seasonal menus and limited-time offerings to generate excitement and boost sales during specific religious seasons or cultural events.

### Industries Being Reshaped

- **Food and Beverage:** Disruptive innovation opportunity: Develop innovative food and beverage products that cater to consumers seeking alternatives or unique menu items.
- **Restaurant and Fast Food:** Disruptive innovation opportunity: Introduce new sandwich or burger options to diversify the menu and appeal to a wider range of customers.
- **Catering and Event Planning:** Disruptive innovation opportunity: Offer specialized catering services with seasonal or themed menus to meet the demands of religious events and cultural celebrations.

## Related on Trend Hunter

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