# Indulgent Coconut Yogurts The Coconut Collaborative Launched a Range of Non-Dairy 'Yogs' By Laura McQuarrie | Published 2018-02-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/coconut-yogurts References: [vegnews](http://vegnews.com/articles/page.do?pageId=10828&catId=1) & [coconutco](https://coconutco.co.uk/#our-yogs) The Coconut Collaborative makes a variety of [coconut-based, dairy-free indulgences](https://www.trendhunter.com/trends/coconut-cult-and-olipop), including [mini pudding pots](https://www.trendhunter.com/trends/mini-coconut-cult), popsicles—or as it calls them, 'Snowconut Sticks'—and now, it is launching a trio of coconut yogurts dubbed 'Yogs.' The all-new Yogs from The Coconut Collaborative include: Natural, Blueberry and Mango & Passionfruit flavors. As with its previously launched non-dairy treats, these [coconut yogurt products](https://www.trendhunter.com/trends/gut-friendly-coconut-yogurt) are meant to feel indulgent but are not full of sugar. The United Kingdom-based line is now making its debut in the United States, introducing consumers to healthy, flavorful and eco-friendly alternatives to conventional dairy yogurt products. As well as appealing to the health-conscious consumer, the brand's mission will also align with those who are sustainably minded; The Coconut Collaborative works with Pur Project to plant thousands of coconut trees in southeast Asia on an annual basis. Image Credit: The Coconut Collaborative ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 67% | Activity: 8% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Non-dairy Yogurts:** Developing a range of non-dairy yogurts satisfies the demands of the lactose-intolerant and vegan demographic, and offers an opportunity for growth in the non-dairy sector of grocery stores and restaurants. - **Indulgent Health Foods:** Creating indulgent health foods that are satisfying and healthy offers an opportunity for growth in the health food sector. - **Sustainability in Food Production:** Incorporating sustainability efforts in food production meets the rising demand of eco-friendly brands and offers opportunities to appeal to consumers who care about the environment. ### Where This Applies - **Dairy-free Products:** Makers of dairy-free products are rapidly innovating as there is a rising demand for alternative products for lactose-intolerant, vegan and health-conscious consumers. - **Healthy Treats:** The health food industry is shifting towards indulgent yet healthy and flavorful treats that fill the gap in the market as consumers become more conscious of their food choices. - **Sustainable Agriculture:** The incorporation of sustainable agriculture and ethical sourcing practices are making their way into the food industry, with a focus on eco-friendly and socially responsible production processes. ## Related on Trend Hunter - [Dairy-Free Yogurt Pots](https://www.trendhunter.com/trends/dairyfree-yog-pots.md) - [Kid-Friendly Dairy-Free Yogurts](https://www.trendhunter.com/trends/coconut-collaboratives-kids-pouches.md) - [Gut-Friendly Plant-Based Yogurts](https://www.trendhunter.com/trends/the-coconut-collaborative-gut-health-yog.md) - [Coconut Protein Yogurts](https://www.trendhunter.com/trends/dairyfree-protein-yogurt.md) - [Plant-Based Coconut Dessert Pots](https://www.trendhunter.com/trends/the-coconut-collab.md) - [Fruity Plant-Based Protein-Rich Yogurts](https://www.trendhunter.com/trends/strawberry-protein-yog.md) - [Citrusy Probiotic Coconut Yogurts](https://www.trendhunter.com/trends/coconut-cult-yogurts.md) - [Dual Plant Milk Yogurts](https://www.trendhunter.com/trends/oat-coconut-yoghurt.md) - [Family-Friendly Dairy-Free Yogurts](https://www.trendhunter.com/trends/dairyfree-yogurt-range.md)