# Coconut Fusion Drinks These Coconut Water Flavored Drinks are Enriched with Other Ingredients By Laura McQuarrie | Published 2016-06-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/coconut-water-flavored References: [trndmonitor](https://trndmonitor.com/drink-spotlight-cocomojo-peary/) & [drinkcocomojo](http://drinkcocomojo.com/products/) These [coconut water flavored drinks](https://www.trendhunter.com/trends/coco-cold-brew) from CocoMojo offer a refreshing way to keep consumers hydrated. Rather than simply coming in plain varieties, these beverages are offered in a variety of flavors, from 'Joy' to 'Pure,' which are enriched with flavors from coffee, pears, raspberries and more. While providing interesting flavor with the addition of tropical fruits, CocoMojo makes sure to keep its coconut water drinks [free from gluten, dairy](https://www.trendhunter.com/trends/califia-farms-creamy-refreshers), preservatives and refined sugars. The brand promises that these drinks are made with only "amazing health giving ingredients to make you feel marvellous." Now that the sales of coconut water has now become a billion-dollar industry, many consumers are looking to explore this category with products that offer [new and exotic flavors](https://www.trendhunter.com/trends/sparkling-coconut-water-with-watermelon). ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 29% | Activity: 58% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Exotic Flavored Beverages:** The trend of offering coconut water drinks with unique and tropical flavors opens up opportunities for innovative flavor combinations. - **Health-conscious Beverages:** The focus on using only natural and health giving ingredients in coconut water drinks presents opportunities for creating nutritious and guilt-free beverages. - **Expansion of the Coconut Water Industry:** As the sales of coconut water continue to grow, there is potential for entrepreneurs to enter the market and offer new and exciting coconut water products. ### Who This Affects Most - **Beverage Industry:** The beverage industry can capitalize on the trend of offering coconut water drinks with exotic flavors and healthy ingredients. - **Health Food Industry:** The health food industry can benefit from the demand for nutritious and natural coconut water drinks. - **Food and Beverage Manufacturing:** The food and beverage manufacturing industry can explore opportunities to produce innovative coconut water products and meet the growing demand. ## Related on Trend Hunter - [Chocolate Coconut Waters](https://www.trendhunter.com/trends/coconut-water-with-chocolate.md) - [Modernized Coconut Water Brands](https://www.trendhunter.com/trends/coconut-water-brand.md) - [Energizing Coconut Juices](https://www.trendhunter.com/trends/vita-coco-coconut-juice.md) - [Tropical Coconut Beverages](https://www.trendhunter.com/trends/pia-colada-with-pulp.md) - [Sparkling Coconut Waters](https://www.trendhunter.com/trends/strange-water.md) - [Functional Coconut Ciders](https://www.trendhunter.com/trends/coconut-cider-drink.md) - [Textural Coconut-Infused Drinks](https://www.trendhunter.com/trends/hello-day-magico-drinks.md) - [Coconut Water Cocktails](https://www.trendhunter.com/trends/coconut-water-cocktails.md) - [Refreshing Coconut Water Cocktails](https://www.trendhunter.com/trends/spiked-sparkling-coconut-water.md)