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# Coconut Oil Charcoal Toothpastes
The FineVine Organics Activated Charcoal Toothpaste is Natural

By Michael Hemsworth | Published 2017-10-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/coconut-activated-charcoal-toothpaste
References: [finevinebrand](https://www.finevinebrand.com/products/activated-charcoal-teeth-whitening-toothpaste)

A surge in the number of consumers looking for more natural cosmetic alternatives has brands responding with new options like the FineVine Organics Coconut Activated Charcoal Toothpaste. Crafted with safe and natural ingredients, the toothpaste is made in the USA and has a triple action formula that is reported to kill bacteria, eliminate bad breath and even whiten your teeth. This will come as welcome news to anyone who has used a natural product only to find that it fails to offer similar benefits to options they're accustomed to.

The FineVine Organics Coconut Activated Charcoal Toothpaste is packed with a variety of powerful oils that will work to help enhance the overall health of your mouth over just cleaning it.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 41% | Activity: 51% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Natural Cosmetic Toothpaste Alternatives:** The rise in demand for more natural cosmetic alternatives creates an opportunity for new toothpaste brands like FineVine Organics to enter the market.
- **Activated Charcoal Toothpaste:** The surge in popularity of activated charcoal as a natural teeth whitener and detoxifier creates an opportunity for toothpaste brands to offer this ingredient in their products.
- **Triple Action Formula Toothpaste:** The demand for toothpaste with multiple benefits like bacteria-killing, bad breath elimination and teeth whitening creates an opportunity for brands to offer products with a triple action formula like FineVine Organics.

### Industries Being Reshaped

- **Natural Cosmetics:** Growth in the natural cosmetics industry creates an opportunity for toothpaste brands to expand their product lines to include more natural options.
- **Oral Care:** The growth in demand for natural oral care products creates an opportunity for toothpaste brands to develop and market products with natural ingredients.
- **Health and Wellness:** The trend towards healthier and more natural products creates an opportunity for toothpaste brands to position their products as part of a healthy, natural lifestyle.

## Related on Trend Hunter

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- [Vegan Luxury Toothpastes](https://www.trendhunter.com/trends/luxury-toothpaste.md)
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