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# Shimmering Cocoa Powders
Creighton's 'Cosmic Cocoa Hot Chocolate' Comes with Edible Glitter

By Laura McQuarrie | Published 2017-10-07 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/cocoa-hot-chocolate
References: [notonthehighstreet](https://www.notonthehighstreet.com/berylune/product/creighton-s-cosmic-hot-chocolate) & [wearecreightons](https://www.wearecreightons.com/products/cosmic-cocoa-hot-chocolate-set)

As an alternative to the many run-of-the-mill [hot chocolate mixes](https://www.trendhunter.com/trends/mudwtr-hot-chocolate-mix) on the market, Creighton's is introducing something different this holiday season with its Cosmic Cocoa Hot Chocolate.

The two-piece hot chocolate set includes a bottle of [hot chocolate powder](https://www.trendhunter.com/trends/hotel-chocolat-drinking-chocolates), as well as a vial of [edible stardust](https://www.trendhunter.com/trends/bliss-miss) that may be sprinkled over top of the warming beverage. As the set is made with cocoa powder, it is dairy-free and a suitable option for vegans.

This year, with the rise of snacks and beverages inspired by mystical creatures like mermaids and unicorns, this hot chocolate kit is sure to be a hit, especially since it will make people of all ages feel like a wizard brewing up something delicious in a cauldron. In line with this demand for magically inspired goods, Creighton's also sells 'Edible Cosmos' and 'Unicorn Food.'

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 36% | Activity: 35% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Mystical-inspired Snacks:** The rise of snacks and beverages inspired by mystical creatures like mermaids and unicorns presents an opportunity to create unique and enchanting food products.
- **Edible Glitter:** The inclusion of edible glitter in products like hot chocolate offers a fun and visually appealing experience, tapping into the trend of adding sparkle to food and beverages.
- **Vegan and Dairy-free Options:** With the growing popularity of vegan and dairy-free diets, developing products like dairy-free hot chocolate mixes can cater to a wider audience.

### Industries Being Reshaped

- **Food and Beverage:** The food and beverage industry can create a range of mystical-themed snacks and beverages to meet the demand for magical-inspired goods.
- **Food Additives:** The edible glitter industry can capitalize on the trend of adding sparkle to food and beverages by offering a variety of edible glitter products for different culinary uses.
- **Plant-based Alternatives:** The plant-based food industry can innovate and develop more dairy-free options like vegan hot chocolate mixes to cater to the growing population of vegans and people with dietary restrictions.

## Related on Trend Hunter

- [Frozen Hot Cocoa Mixes](https://www.trendhunter.com/trends/frozen-hot-cocoa-mix.md)
- [Superfood-Infused Cocoa Powders](https://www.trendhunter.com/trends/super-cocoa-1.md)
- [Adaptogenic Hot Chocolates](https://www.trendhunter.com/trends/mint-cocoa.md)
- [Ethical Hot Cocoa Mixes](https://www.trendhunter.com/trends/luxury-hot-chocolate-collection.md)
- [Mushroom-Powered Hot Chocolate Mixes](https://www.trendhunter.com/trends/renude-reishi-cacao.md)
- [Small-Batch Hot Chocolate Mixes](https://www.trendhunter.com/trends/real-hot-chocolate.md)
- [Glittering Hot Cocoa Ornaments](https://www.trendhunter.com/trends/hot-cocoa-ornaments.md)
- [Functional Cocoa Kits](https://www.trendhunter.com/trends/bliss-miss.md)
- [Hot Chocolate Cubes](https://www.trendhunter.com/trends/hot-chocolate-cubes.md)
