<!-- canonical: https://www.trendhunter.com/trends/coco-eve -->
<!-- robots: noindex -->

# Bali-Inspired Beauty Brands
Coco & Eve is Launching its First global Outlet in the UK

By Elena Rahman | Published 2021-08-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/coco-eve
References: [cosmeticsbusiness](https://www.cosmeticsbusiness.com/news/article_page/Coco__Eve_brings_Baliinspired_beauty_to_Brits_in_debut_retail_space/178699) & [ca.cocoandeve](https://ca.cocoandeve.com/?gclid=Cj0KCQjwjo2JBhCRARIsAFG667VVJTIqTy_Xf5A9i2sP-SsHodhe6joCuh8Z00vPuaoLVxilSMgJWlkaAqtmEALw_wcB)

[Coco & Eve](https://www.trendhunter.com/trends/hair-masques) is launching its first global outlet in the UK. The Australian beauty brand offers [Bali](https://www.trendhunter.com/trends/clear-1-hour-express-self-tan)-inspired cosmetic products. The social media favorite brand will be located at [London's Shoreditch BoxPark](https://www.trendhunter.com/trends/byoma-2). Along with the new store opening, the brand is also launching a new product to add to the excitement.

For five days following Coco & Eve's store launch, from September 15-19, the brand's celebration includes a dedicated braid and blow-dry bar. During this time, customers can receive the brand's favored hair care treatments. In addition, Coco & Eve is offering consumers mini and full-sized products. Its hero product, the Like A Virgin coconut hair mask, and the brand's skincare collection is included in this limited-time offering. Visitors can document the event with the brand's tropical photo walls.

Image Credit: Coco & Eve

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 57% | Activity: 72% | Freshness: 10%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Key Themes Behind This Trend

- **Bali-inspired Beauty Products:** Beauty brands can create cosmetic lines that are inspired by vacation destinations to transport users to another place and time.
- **Social Media Pop-up Stores:** Businesses can create temporary, exclusive stores to engage directly with customers and create a buzz about new product launches.
- **Limited-time Offers:** Giving customers a sense of urgency by offering limited-time products creates excitement and can lead to increased sales and brand loyalty.

### Where This Applies

- **Beauty:** The beauty industry can create travel-inspired lines of products to transport users to a specific location through scent, packaging, and ingredients.
- **Retail:** Retail companies can create a sense of exclusivity and buzz by opening temporary stores that offer unique products and experiences.
- **Hospitality:** Hotels and resorts can collaborate with beauty brands to create exclusive products that capture the essence of the destination and offer them as amenities to guests.

## Related on Trend Hunter

- [Unique Cosmetics Launch Events](https://www.trendhunter.com/trends/london-newsstand-popup.md)
- [Australian Beauty Store Expansions](https://www.trendhunter.com/trends/adore-beauty.md)
- [Inaugural K-Beauty Physical Stores](https://www.trendhunter.com/trends/skin-cupid.md)
- [UK Beauty Summer Pop-Ups](https://www.trendhunter.com/trends/mecca-cosmetica.md)
- [International Skincare Brand Flagships](https://www.trendhunter.com/trends/flagship-store-in-london.md)
- [Ultra-Nourishing Hair Masques](https://www.trendhunter.com/trends/hair-masques.md)
- [Grocer-Inspired Beauty Retail Pop-Ups](https://www.trendhunter.com/trends/benefit-benemart-holiday-concept-shop.md)
- [Body Butter Pop-Ups](https://www.trendhunter.com/trends/sol-de-janeiro-2.md)
- [Pampering Beauty Flagships](https://www.trendhunter.com/trends/charlotte-tilbury-flagship.md)