# Mixologist Subscription Services TWIST Sends You a Box of Premium Cocktail Ingredients Regularly By Alyson Wyers | Published 2014-07-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cocktail-ingredients References: [springwise](http://www.springwise.com/subscription-service-turns-members-cocktail-mixologists/) & [givemeatwist](http://www.givemeatwist.com) As subscription services continue to grow in popularity, this company will send you premium cocktail ingredients you can mix and match to create your own alcoholic beverages. TWIST sends members boxes on a regular basis containing [mixers and spirits](https://www.trendhunter.com/trends/mixxers) that would typically be found only in specialist stores or behind the bar. From high quality Vestal Blended Potato Vodka to Angostura Orange Bitters, these high quality cocktail ingredients will bring out the [mixologist in you](https://www.trendhunter.com/trends/digital-mixology). While garnishes and sugar cubes don't come included, the main components are more than enough to get you started. Each box contains two recipes with enough ingredients to make six drinks. Whether you craft your own concoctions or choose the follow the recipe is up to you. TWIST will also notify subscribers before sending the next box. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 28% | Activity: 35% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Mixologist Subscription Services:** Disruptive Innovation Opportunity: Exploring the growth potential of subscription services that deliver premium cocktail ingredients and empower consumers to become mixologists at home. - **Specialty Mixers and Spirits:** Disruptive Innovation Opportunity: Creating specialized stores or online platforms that offer exclusive mixers and spirits for consumers to elevate their cocktail-making experience. - **Personalized Cocktail Recipes:** Disruptive Innovation Opportunity: Developing digital platforms or mobile apps that curate personalized cocktail recipes based on individual preferences and deliver the necessary ingredients to recreate them. ### Industries Being Reshaped - **Subscription Services:** Disruptive Innovation Opportunity: Integrating subscription models into various industries, such as food and beverages, to offer convenient and curated experiences for consumers. - **Specialty Stores:** Disruptive Innovation Opportunity: Reinventing the concept of specialty stores by focusing on niche products like exclusive mixers and spirits, catering to the demand for high-quality and unique ingredients. - **Digital Platforms and Mobile Apps:** Disruptive Innovation Opportunity: Developing user-friendly platforms and apps that provide personalized cocktail recipes, ingredient recommendations, and seamless delivery services for home mixology enthusiasts. ## Related on Trend Hunter - [Mocktail Subscription Boxes](https://www.trendhunter.com/trends/mocktail-club1.md) - [Zero-Proof Subscription Boxes](https://www.trendhunter.com/trends/raising-the-bar1.md) - [Monthly Mocktail Subscriptions](https://www.trendhunter.com/trends/raising-the-bar-1.md) - [AI-Powered Cocktail Subscriptions](https://www.trendhunter.com/trends/barsys-subscription-box.md) - [Sustainable Mocktail Boxes](https://www.trendhunter.com/trends/cosnopolitan.md) - [Alcohol-Free Subscription Services](https://www.trendhunter.com/trends/raising-the-bar-is.md) - [Ready-to-Pour Cocktail Gifts](https://www.trendhunter.com/trends/deko-cocktails-gift-box.md) - [Cubed Cocktail Kits](https://www.trendhunter.com/trends/teaspressa-classic-cocktail-kit.md) - [Cubed Cocktail Mixers](https://www.trendhunter.com/trends/mixicles.md)