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# Cocktail-Inspired Jelly Beans
Jelly Belly's Cocktail Classics Feature Flavors Like Mimosa

By Laura McQuarrie | Published 2021-07-01 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/cocktail-classics
References: [foodbusinessnews.net](https://www.foodbusinessnews.net/media/photos/4280-new-products-at-sweets-snacks-2021/) & [jellybelly](https://www.jellybelly.ca/)

At the Sweets & Snacks Expo, Jelly Belly introduced all-new flavors of its [non-alcoholic Cocktail Classics](https://www.trendhunter.com/trends/fruity-nonalcoholic-cocktails) jelly beans. For some time now, fans have been enjoying flavors like pomegranate cosmo, margarita, [mojito](https://www.trendhunter.com/trends/mojitoflavored-grapes), strawberry daiquiri and pina colada. The expanded collection of cocktail-inspired jelly beans introduces a fresh trio of flavors with [mimosa](https://www.trendhunter.com/trends/grand-mimosa-chocolate-selector), gin and tonic and Moscow miule.

These gourmet jelly beans set themselves apart from the usual fruity flavors and they share a sophisticated way for candy fans to experience the flavors of their favorite drinks in new ways. Perfect for sharing, the jelly bean boxes are organized with bean-shaped compartments that separate the candies by color and flavor type. The ready-to-enjoy Jelly Belly Cocktail Classics are perfect for solo snacking or sharing.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 43% | Activity: 85% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Non-alcoholic Cocktail-inspired Candy:** Creating non-alcoholic candies that capture the essence of popular cocktails creates an opportunity for businesses to appeal to customers who enjoy these flavors without drinking.
- **Gourmet Jelly Beans:** Developing unique and sophisticated flavors can make jelly beans more appealing to adults, providing an opportunity to attract a new market and differentiate from traditional fruity flavors.
- **Candy as a Sharing Experience:** Creating candy boxes with bean-shaped compartments can provide an opportunity for businesses to appeal to customers who enjoy sharing candy with friends and family.

### Sectors Adopting This

- **Candy Manufacturing:** Incorporating non-traditional flavors into candy products can help companies stand out in the saturated candy industry market.
- **Alcohol Alternatives:** Creating non-alcoholic flavored candy can provide an opportunity for companies to reach consumers who are seeking alcohol alternatives in their food and drink choices.
- **Snack Packaging:** Innovating new and unique ways to package and display snack products can create attractive shelf appeal and increase consumer demand.

## Related on Trend Hunter

- [Artisan Flavor Jelly Beans](https://www.trendhunter.com/trends/the-jelly-bean-factory.md)
- [Gelatin Dessert Jelly Beans](https://www.trendhunter.com/trends/jello-jelly-beans.md)
- [Unconventional RTD Cocktails](https://www.trendhunter.com/trends/unconventional-rtd-cocktails.md)
- [Martini-Inspired Candies](https://www.trendhunter.com/trends/sugarfina-x-chopin.md)
- [Easter Jelly Bean Desserts](https://www.trendhunter.com/trends/jelly-bean-dessert.md)
- [Globally Inspired Jelly Beans](https://www.trendhunter.com/trends/desserts-of-the-world.md)
- [Dirty Martini Jelly Shots](https://www.trendhunter.com/trends/cocktail-jellies.md)
- [Edible Cocktail Bites](https://www.trendhunter.com/trends/gin-infused-jelly-cubes.md)
- [Milk Tea-Flavored Jelly Beans](https://www.trendhunter.com/trends/jelly-belly-boba-milk-tea.md)
