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# Molecular Cocktail Classes
Future Food Studio Re-Imagines the Way One Interacts with Food & Drinks

By Kalin Ned | Published 2018-05-03 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/cocktail-classes
References: [futurefoodstudio](http://www.futurefoodstudio.com/) & [bevlab.co](http://www.bevlab.co/)

Toronto-based Future Food Studio aims to direct and redefine the future of food "through creative engagement, cultural scanning, content generation, technology development, food design and [edible imagination](https://www.trendhunter.com/trends/cocktail-shots1)" and via its BEVLAB, the company aims to relate this knowledge with [molecular cocktail classes](https://www.trendhunter.com/trends/digital-mixology).

Both projects reference each other and are developed by Creative Scientist Dr. Irwin Adam. BEVLAB is able to challenge the perception of traditional beverages, as well as push the boundaries of taste and ingredients. With its relentless experimentation with flavor, technology, food and design, BEVLAB inspires and teaches through cocktail classes and workshops that "explore thematics in and around food thought and culture." From ethereal cloudy alcoholic beverages to straight-up [liquid nitrogen](https://www.trendhunter.com/trends/inversion-nitro-cocktails), BEVLAB's cocktail classes will definitely be an interesting and mind-blowing experience.

## Trend Insights (Trend Hunter)

- Score: 4.5/10
- Popularity: 54% | Activity: 73% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre)

## Key Themes

### Why This Trend Is Growing

- **Molecular Mixology:** Future Food Studio's molecular cocktail classes provide an opportunity for businesses to explore the trend of using scientific techniques to create innovative and unique cocktails.
- **Experiential Dining:** Future Food Studio's interactive cocktail classes offer a disruptive innovation opportunity for the food and beverage industry to create memorable and immersive dining experiences.
- **Creative Beverage Development:** Future Food Studio's BEVLAB showcases the potential for disruptive innovation in the beverage industry by pushing the boundaries of taste and ingredients through its cocktail classes.

### Industries Being Reshaped

- **Hospitality:** The hospitality industry can leverage Future Food Studio's molecular cocktail classes to enhance their offerings and provide unique and immersive experiences for their guests.
- **Food and Beverage:** Future Food Studio's BEVLAB cocktail classes present an opportunity for the food and beverage industry to explore and develop new beverage concepts using scientific techniques and innovative ingredients.
- **Event Planning:** Future Food Studio's interactive cocktail classes can be incorporated into event planning services to create engaging and unforgettable experiences for attendees.

## Related on Trend Hunter

- [Virtual Mixology Classes](https://www.trendhunter.com/trends/virtual-mixology-class.md)
- [Transformative Cocktail Menus](https://www.trendhunter.com/trends/metamorphosis-menu.md)
- [Bar-Centric Lecture Events](https://www.trendhunter.com/trends/sip-and-learn.md)
- [Multi-Sensory Cocktails](https://www.trendhunter.com/trends/multisensory-cocktail.md)
- [Smart Mixology Speakeasies](https://www.trendhunter.com/trends/barsys-speakeasy.md)
- [Multi-Sensory Cocktail Bars](https://www.trendhunter.com/trends/bellboy-bar-berlin.md)
- [Science-Themed Soda Shop Experiences](https://www.trendhunter.com/trends/cool-sips-mad-scientist-soda-lab.md)
- [Sensorial Cocktail Menus](https://www.trendhunter.com/trends/texture-is-everything.md)
- [AI-Created Neighborhood Cocktails](https://www.trendhunter.com/trends/ai-generated-cocktails.md)
