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# Coffee-Infused Cola
Coca-Cola With Coffee Zero "Sips Like a Coke and Finishes Like a Coffee”

By Niko Pajkovic | Published 2021-08-03 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/cocacola-with-coffee-zero
References: [coca-colacompany](https://www.coca-colacompany.com/news/coke-with-coffee-united-states-launch) & [coca-colacompany](https://www.coca-colacompany.com)

Coca-Cola has launched its first line of coffee-infused beverages, appropriately titled 'Coca-Cola With Coffee' and
'Coca-Cola With Coffee Zero.' The release of these [canned, coffee-based soft drinks](https://www.trendhunter.com/trends/coffee-palmer) marks the debut of the brand's newly created “refreshment coffee” category.

Appealing to java lovers and cola drinkers alike, the company claims that its hybrid beverage “sips like a Coke and finishes like a coffee.” Coca-Cola With Coffee is currently available throughout North America and is offered in three flavors: Dark Blend, Vanilla, and Caramel. Each can contain 69 mg of caffeine, making them a suitable option for those seeking a pick-me-up alternative.

With the release of this [coffee-cola hybrid](https://www.trendhunter.com/trends/fuzzee-coffee), Coca-Cola looks to capitalize on beverage consumers' growing interest in [creative combinations and unconventional concoctions](https://www.trendhunter.com/trends/kola-fashioned). In doing so, the company has seamlessly crossed over into an entirely new market, allowing them to target coffee drinkers, in addition to fans of soda pop.

Image Credit: Coca-Cola Company

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 3% | Activity: 28% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Coffee-infused Beverages:** The trend of blending coffee with other beverages gains traction, presenting opportunities for innovation in the beverage industry.
- **Refreshment Coffee:** The creation of a new category of 'refreshment coffee' highlights the potential for companies to innovate and differentiate in the coffee market.
- **Hybrid Beverages:** The trend of combining unexpected flavors or ingredients presents opportunities for companies in the beverage industry to differentiate and attract new customers.

### Where This Applies

- **Beverage Industry:** The growing trend of blending unexpected flavors and ingredients presents disruptive innovation opportunities for beverage companies looking to differentiate and appeal to new customers.
- **Coffee Industry:** The emergence of a new 'refreshment coffee' category presents opportunities for innovative differentiation within the coffee industry.
- **Soft Drink Industry:** The introduction of coffee-infused soft drinks presents opportunities for soft drink companies to expand their offerings to attract new customers and differentiate themselves in a crowded market.

## Related on Trend Hunter

- [Coffee-Infused Sodas](https://www.trendhunter.com/trends/cocacola-with-coffee1.md)
- [Mocha-Flavored Cola Sodas](https://www.trendhunter.com/trends/cocacola-with-coffee-mocha.md)
- [Cola-Infused Frappuccinos](https://www.trendhunter.com/trends/cola-frappuccino.md)
- [Refreshing Orange-Infused Sodas](https://www.trendhunter.com/trends/cocacola-orange-cream.md)
- [Juicy Coffee Sodas](https://www.trendhunter.com/trends/comeback-coffee-soda.md)
- [Sparkling Honey-Citrus Coffees](https://www.trendhunter.com/trends/flight-coffees-bomber-blend.md)
- [Canned Nitro-Infused Cold Coffees](https://www.trendhunter.com/trends/nitroinfused-cold-coffee.md)
- [Cookie-Flavored Sodas](https://www.trendhunter.com/trends/cocacola-oreo-zero-sugar-limited-edition.md)
- [Coffee-Based Energy Drinks](https://www.trendhunter.com/trends/java-monster-cold-brew.md)
