# Stemware-Inspired Cups The Coca-Cola + Riedel Glass was Sculpted to Enhance Beverage Enjoyment By Amelia Roblin | Published 2014-01-04 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/cocacola-riedel-glass References: [bookofjoe](http://www.bookofjoe.com/2014/01/riedel-coca-cola-glass.html) & [riedelusa.net](http://www.riedelusa.net/coca-cola-riedel-glass.html) An oenophile will tell you that the shape of a drinking vessel does effect the experience of consuming it, so the [Coca-Cola](https://www.trendhunter.com/trends/cappy-bubble) + Riedel Glass was designed to optimize the act of sipping back the popular soft drink. The collaboration between the maker of [fine wineglasses](https://www.trendhunter.com/trends/sommelier-pro-collection) and the pop brand is the result of taste test research that discovered the ideal form of the container. Reminiscent of the voluptuous silhouette of the iconic antique [Coke](https://www.trendhunter.com/trends/owala-x-diet-coke) bottle, this pint glass has quite a bit of body on its upper half. This increases the exposed surface area of the liquid when the cup has been poured full. The Coca-Cola + Riedel Glass is said to emphasize the spices and the unique aroma of the beverage. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 73% | Activity: 83% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Kitchen](https://www.trendhunter.com/kitchen) ## Key Themes ### Key Themes Behind This Trend - **Enhanced Beverage Experience:** Designing drinkware to optimize the enjoyment of beverages. - **Collaborative Brand Partnerships:** Collaboration between different brands to create innovative products. - **Research-based Product Design:** Using taste test research to determine the ideal form of a product. ### Where This Applies - **Drinkware:** Creating innovative glassware and drinkware products for enhanced beverage experiences. - **Branding and Marketing:** Exploring collaborative partnerships to create unique and appealing products that enhance brand value. - **Market Research:** Conducting taste test research and data analysis to inform product design and development. ## Related on Trend Hunter - [Perfect Sound-Producing Drinkware](https://www.trendhunter.com/trends/perfect-cheers.md) - [Retro Soda Collab Bottles](https://www.trendhunter.com/trends/sustainable-drinkware.md) - [Libation-Cooling Glasses](https://www.trendhunter.com/trends/diamas.md) - [Perfect-Pour Beer Glasses](https://www.trendhunter.com/trends/perfect-3way-glass.md) - [Stackable Chalice Glasses](https://www.trendhunter.com/trends/cali.md) - [Self-Measuring Cocktail Glasses](https://www.trendhunter.com/trends/elevated-craft-hybrid-cocktail-glass.md) - [Elegant Colored Glassware Collections](https://www.trendhunter.com/trends/colored-glassware-collection.md) - [Minimalist Glassware Capsules](https://www.trendhunter.com/trends/minimalist-glassware.md) - [Conceptual Craft Beer Bottles](https://www.trendhunter.com/trends/sour-glass.md)