# Low-Maintenance Drink Dispensers The Coca-Cola Flex Dispenser Has the Brand's PurePour Technology By Michael Hemsworth | Published 2023-06-06 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/cocacola-flex References: [csnews](https://csnews.com/coca-cola-flex-dispenser) & [coca-colacompany](https://www.coca-colacompany.com)  The [Coca-Cola](https://www.trendhunter.com/trends/new-compact-freestyle-machine) [Flex](https://www.trendhunter.com/trends/Wireless-PC-cooling-fans) dispenser has been unveiled as the brand's latest [front-of-house drink system](https://www.trendhunter.com/trends/fresh-blends-cares) that's engineered to deliver an impressive experience for guests, while also reducing complex maintenance requirements. The system is capable of offering more than 40 beverage choices despite not taking up anymore space than the conventional six-valve soda fountains presently on the market. The unit features the brand's PurePour technology to deliver perfect flavor with every drink, while the 15-inch touchscreen display easily guides users along on their journey towards effervescent refreshment. The Coca-Cola Flex dispenser also prioritizes a low-maintenance design that will offer access to diagnostics with ease, while also offering inventory alerts to help businesses order supplies accordingly. The system is slated to launch commercially starting in the first quarter of 2024. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 75% | Activity: 89% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### What's Driving This Trend - **Low-maintenance Drink Systems:** The evolution of low-maintenance drink dispensers like the Coca-Cola Flex is offering hassle-free solutions for beverage businesses. - **Purepour Technology:** The incorporation of PurePour technology in drink dispensers is improving the quality and consistency of beverages, opening up opportunities for other food and beverage industries to implement similar systems. - **Efficient Beverage Equipment:** Efficient and reliable beverage equipment like the Coca-Cola Flex is becoming increasingly important for hospitality and foodservice industries, and presents opportunities for innovation in the design and maintenance of commercial kitchen appliances. ### Who This Affects Most - **Beverage Dispenser Manufacturers:** Beverage dispenser manufacturers can capitalize on the trend of low-maintenance systems and advanced technology like PurePour to attract business from beverage establishments looking for hassle-free solutions with high-quality output. - **Food and Beverage Industry:** The food and beverage industry can benefit from implementing efficient and reliable beverage equipment like the Coca-Cola Flex to improve guest experiences and streamline maintenance processes. - **Commercial Kitchen Equipment Suppliers:** The trend of efficient and low-maintenance beverage equipment presents an opportunity for commercial kitchen equipment suppliers to create innovative, hassle-free appliances that can reduce labor costs and improve efficiency for hospitality and foodservice industries. ## Related on Trend Hunter - [Smart Soda Dispenser Trials](https://www.trendhunter.com/trends/new-compact-freestyle-machine.md) - [Customization-Focused Drink Machines](https://www.trendhunter.com/trends/juli-connect-beverage-dispenser.md) - [Automated Beverage Dispensing Solutions](https://www.trendhunter.com/trends/automated-beverage-dispensing-solution.md) - [Robotic Beverage-Crafting Baristas](https://www.trendhunter.com/trends/sidework-dispenser.md) - [Bottle-Free Beverage Dispensers](https://www.trendhunter.com/trends/bon-aqua-water-bar.md) - [Refillable Retail Soda Machines](https://www.trendhunter.com/trends/soda-refill-machine.md) - [Hydrogen-Powered Vending Machines](https://www.trendhunter.com/trends/hydrogenpowered-vending-machine.md) - [BYO Bottle Drink Stations](https://www.trendhunter.com/trends/refilled-refiller-stations.md) - [Smart Water Coolers](https://www.trendhunter.com/trends/standup-20.md)