# Coffee-Infused Sodas The New Coca-Cola Coffee Plus Blends Coffee Extract into the Soda By Michael Hemsworth | Published 2017-09-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cocacola-coffee-plus References: [chewboom](http://www.chewboom.com/2017/09/13/coca-cola-coffee-plus-debuts-japan/) The alternative energy beverage market is expanding by leaps and bounds, which is what has prompted the release of the new [Coca-Cola](https://www.trendhunter.com/trends/cocacola-with-coffee1) Coffee Plus. Available exclusively in Japan, the soda boasts half of the calories of original [Coke](https://www.trendhunter.com/trends/coke-ultimate-zero-sugar) and has been infused with coffee extract to increase the caffeine content by 50%. This makes it a flavorful beverage that's familiar enough for consumers to try out when seeking an [alternative energy drink option](https://www.trendhunter.com/trends/unconform). The Coca-Cola Coffee Plus aims to satisfy both coffee and soda drinkers alike to offer them a hybrid beverage option that will provide a flavorful boost to one's energy level. The soda is available exclusively in vending machines to further convey how the product is positioned for busy lifestyles. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 62% | Activity: 87% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Coffee-soda Hybrids:** The increasing popularity of blending coffee extract into soda inspires new product innovations. - **Alternative Energy Beverages:** The growth of the energy drink market creates opportunities for new and innovative beverages with unique ingredients. - **Vending Machine Sales:** The exclusive distribution of Coca-Cola Coffee Plus through vending machines highlights a trend towards convenient and on-the-go beverage options. ### Where This Applies - **Beverage Manufacturing:** Innovative companies in the beverage industry can create new products that cater to the increasing demand for unique and alternative energy drinks. - **Vending Machine Supply and Services:** Companies that manufacture vending machines and provide services to maintain them can benefit from the growing trend towards convenient and on-the-go beverage options. - **Coffee Roasters and Extract Producers:** Coffee roasters and extract producers can explore collaborations and partnerships with beverage manufacturers to create new and unique products, such as coffee-infused sodas. ## Related on Trend Hunter - [Coffee-Infused Sodas](https://www.trendhunter.com/trends/cocacola-with-coffee1.md) - [Mocha-Flavored Cola Sodas](https://www.trendhunter.com/trends/cocacola-with-coffee-mocha.md) - [Cola-Infused Frappuccinos](https://www.trendhunter.com/trends/cola-frappuccino.md) - [Juicy Coffee Sodas](https://www.trendhunter.com/trends/comeback-coffee-soda.md) - [Super-Energizing Canned Coffees](https://www.trendhunter.com/trends/super-coffee-xxtra.md) - [Coffee-Based Energy Drinks](https://www.trendhunter.com/trends/java-monster-cold-brew.md) - [Refreshing Orange-Infused Sodas](https://www.trendhunter.com/trends/cocacola-orange-cream.md) - [Sparkling Honey-Citrus Coffees](https://www.trendhunter.com/trends/flight-coffees-bomber-blend.md) - [Gamer-Targeted Diet Sodas](https://www.trendhunter.com/trends/coke-ultimate-zero-sugar.md)