# Music Producer Packaging Coca-Cola David Guetta Campaign Includes Limited Edition Bottle By Katherinev123 | Published 2012-02-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/coca-cola-david-guetta References: [popsop](http://popsop.com/53114) & [davidguetta](http://www.davidguetta.com/coca-cola) [Coca-Cola](https://www.trendhunter.com/trends/coca-cola-move), which has since 2005 worked with other artists such as Daft Punk and Mika on exclusive '[Club Coke](https://www.trendhunter.com/trends/adidas-clubs-pet-collection)' bottles, has now released a limited edition Coca-Cola David Guetta bottle. The exclusive Coca-Cola David Guetta bottle, which is part of a new campaign featuring the Grammy award-winning French music producer and DJ, features a vibrant look that pays tribute to nightlife culture. The aluminum bottle has a black and white photo of David Guetta against a red background, but the interesting thing about the new bottle is that it also glows in the dark. According to Popsop, it has a "luminescent twist, which allows it glow mysteriously in the semidarkness of [a] night club." As for availability, the limited edition David Guetta bottle will only be available at the trendiest clubs in France, as well as some of the [Monoprix](https://www.trendhunter.com/trends/plantbased-aperitif) (French retail chain) locations. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 46% | Activity: 29% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Limited Edition Packaging:** Opportunity for brands to collaborate with celebrities and artists to create exclusive and collectible product packaging. - **Nightlife-inspired Design:** Potential for brands to create packaging that captures the energy and aesthetic of nightlife culture, appealing to young, trend-conscious consumers. - **Glow-in-the-dark Packaging:** Innovative packaging that features luminescent elements for an engaging and attention-grabbing consumer experience, particularly in nighttime settings. ### Sectors Adopting This - **Beverage Industry:** Beverage companies can leverage limited edition packaging collaborations with popular artists to boost brand recognition, generate excitement, and drive sales. - **Entertainment Industry:** Opportunity for entertainers and celebrities to partner with brands for exclusive product collaborations, creating new revenue streams and expanding their influence. - **Retail Industry:** Retailers can capitalize on exclusive product releases, such as limited edition packaging, to attract customers, enhance brand perception, and drive foot traffic to their stores. ## Related on Trend Hunter - [Music Festival-Inspired Alcohol Bottles](https://www.trendhunter.com/trends/tomorrowland-x-absolut.md) - [Mixtape-Branded Cognacs](https://www.trendhunter.com/trends/rmy-martin.md) - [Music Festival Vodka Branding](https://www.trendhunter.com/trends/absolut-tomorrowland.md) - [Graffiti-Painted Beer Packaging](https://www.trendhunter.com/trends/1664-x-andre-saraiva.md) - [Aurora-Inspired Vodka Bottles](https://www.trendhunter.com/trends/grey-goose-bottle.md) - [Neo-Pop Rum Bottles](https://www.trendhunter.com/trends/dictador-game-changer.md) - [Music Producer Gum Campaigns](https://www.trendhunter.com/trends/5-gum-and-zedd.md) - [Singer-Backed Soda Flavors](https://www.trendhunter.com/trends/coca-cola-move.md) - [Co-Creation Bottle Campaigns](https://www.trendhunter.com/trends/limitededition-bottle1.md)