# Festival Hairstyle Tutorials This Coachella Hair Chain Braid Incorporates a Bohemian Head Scarf By Alyson Wyers | Published 2015-04-17 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/coachella-hair References: [blog.freepeople](http://blog.freepeople.com/2015/04/chain-braid-festival-hair-tutorial/) This [Coachella](https://www.trendhunter.com/trends/loop-x-coachella-experience-2-earplugs) hair tutorial is perfect for [music festival season](https://www.trendhunter.com/trends/daves-hot-chicken-food-truck). From the Free People blog, this chain braid integrates a head scarf. This easy to replicate look is a fancy alternative to the classic braid and is ideal for long-haired girls (especially if you're over the fishtail braid). Hair stylist Maritza Buelvas braided model Sharonova's locks after they were already in a ponytail. Instead of doing any kind of traditional braiding, this festival hairstyle uses a roping or twisting technique. After doing two of these ropes, you twist them both together and secure with a hair elastic. The Coachella hair tutorial uses the Free People Embroidered Head Scarf, but you can also use one you already have to twist around the braid a third time. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 75% | Activity: 56% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair) ## Key Themes ### Why This Trend Is Growing - **Festival Hairstyle Trends:** Disruptive innovation opportunity: Develop new hair accessories or products specifically designed for festival hairstyles. - **Alternative Braiding Techniques:** Disruptive innovation opportunity: Create new braiding techniques that offer unique and creative hairstyles for special events or occasions. - **Incorporating Head Scarves:** Disruptive innovation opportunity: Design head scarves that can be easily incorporated into different hairstyles, providing versatility and style options. ### Industries Being Reshaped - **Fashion Accessories:** Disruptive innovation opportunity: Develop innovative hair accessories that cater to festival-goers and offer a unique style element. - **Beauty and Hair Care:** Disruptive innovation opportunity: Create new hair care products specifically formulated for festival hairstyles, providing long-lasting hold and protection. - **Fashion and Apparel:** Disruptive innovation opportunity: Introduce head scarves with versatile designs that can be styled in various ways, appealing to fashion-conscious individuals. ## Related on Trend Hunter - [Co-Branded Music Festival Earplugs](https://www.trendhunter.com/trends/loop-x-coachella-experience-2-earplugs.md) - [Musician-Backed Styling Collections](https://www.trendhunter.com/trends/da-brat.md) - [Festival-Ready Footwear Series](https://www.trendhunter.com/trends/aldo.md) - [Versatile Hair Styling Tools](https://www.trendhunter.com/trends/airstyle-pro.md) - [Accessorized Styling Sticks](https://www.trendhunter.com/trends/style-treat-sweet-to-sleek-treat.md) - [Gen Z-Focused Coachella Campaigns](https://www.trendhunter.com/trends/pinterest-2.md) - [Multi-Wear Hair Accessories](https://www.trendhunter.com/trends/truss-series-shippou.md) - [Zero-Waste Hair Ties](https://www.trendhunter.com/trends/fizzy-goblet.md) - [Wavy Hair Styling Tools](https://www.trendhunter.com/trends/calistas-bodywaver.md)