# Subway-Themed Shops CLVII Store in Berlin Features Eye-Catching Printed Walls By Katherinev123 | Published 2012-01-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/clvii-store1 References: [retaildesignblog.net](http://retaildesignblog.net/2012/01/26/clvii-store-berlin/) & [blog.clvii-berlin](http://blog.clvii-berlin.com) Located in West Berlin's city center is the new CLVII store, a shop featuring the European fashion brand's high-end labels like JoyRich, Pierre Hardy and Android Homme. The [Berlin CLVII](https://www.trendhunter.com/trends/berlins-chteau-royal-hotel) store is the brand's second shop (the other is in Paris), and it offers a [unique shopping experience](https://www.trendhunter.com/trends/ader-error-tokyo-space) that is split up into multiple rooms. One of the most interesting elements of the store is the subway-inspired print at the front of the shop, which is the sneaker room. From there, the customer can enter the "[modern gallery](https://www.trendhunter.com/trends/globus-basel)" or continue walking to a room that looks like a luxury living room, complete with a beautiful crystal chandelier and a marble fireplace. To further enhance the customer's luxury shopping experience, every dressing room features a walk-in closet, a dressing table and a bathroom, describes Limite magazine. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 64% | Activity: 82% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### Why This Trend Is Growing - **Subway-themed Shops:** Opportunity for brands to create unique and immersive retail experiences by incorporating subway-inspired elements into their stores. ### Industries Being Reshaped - **Fashion Retail:** Opportunity for fashion retailers to create distinct shopping experiences by designing stores with multiple themed rooms. - **Luxury Retail:** Opportunity for luxury retailers to elevate the shopping experience by incorporating luxurious elements such as crystal chandeliers and marble fireplaces into their stores. - **Interior Design:** Opportunity for interior designers to create innovative retail spaces by incorporating unique elements such as subway-inspired prints and walk-in closets. ## Related on Trend Hunter - [Luxe Concept Retail Spaces](https://www.trendhunter.com/trends/saint-laurent-rive-droite-1.md) - [Unique Concept Clothing Stores](https://www.trendhunter.com/trends/base-store.md) - [Elegantly Minimalist Retail Environments](https://www.trendhunter.com/trends/retail-environment.md) - [Sleek Bicycle Store Designs](https://www.trendhunter.com/trends/bicycle-store.md) - [Community-Driven Retail Stores](https://www.trendhunter.com/trends/stone-islands-munich-store.md) - [Contemporary Luxury Retail Spaces](https://www.trendhunter.com/trends/contemporary-luxury.md) - [Artist Loft-Resembling Stores](https://www.trendhunter.com/trends/tutto-bene.md) - [Pastel Palette Retail Stores](https://www.trendhunter.com/trends/aro-archive.md) - [Retail Design Landmarks](https://www.trendhunter.com/trends/d142.md)