# Electrolyte Craft Seltzers Clubby Seltzers are Made with Natural Flavors and Electrolytes By Elena Rahman | Published 2022-02-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/clubby-seltzers References: [businesswire](https://www.businesswire.com/news/home/20220208006188/en/Clubby-Seltzers-Completes-Series-A-Funding/?feedref=JjAwJuNHiystnCoBq_hl-fLcmYSZsqlD_XPbplM8Ta6D8R-QU5o2AvY8bhI9uvWSD8DYIYv4TIC1g1u0AKcacnnViVjtb72bOP4-4nHK5iej_DoWrIhfD31cAxcB60aE) & [clubbyseltzers](https://clubbyseltzers.com/)  Clubby Seltzers were created by three golf buddies looking for a crisp and refreshing beverage for both on and off the green. The [seltzer](https://www.trendhunter.com/trends/truly-vodka-soda) company recently completed its Series A round of funding after its successful launch in 2021. The company expects to expand its flavor line-up to a foursome variety pack. The new variety pack will include the original lemon-lime, grape, orange, and raspberry-lemon flavors. Each beverage contains electrolytes to fuel the drinker's golf game. In addition, the seltzer only has 100 calories and 2 grams of sugar per can with a 5% ABV. Currently, Clubby is distributed across more than 540 locations in Oklahoma, including major retailers like [Whole Foods](https://www.trendhunter.com/trends/hiball-energy-seltzer), Walmart, Target, [Quick Trip](https://www.trendhunter.com/trends/diet-root-beer-thc-drink), and Reasor's. Image Credit: Clubby Seltzers ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 49% | Activity: 64% | Freshness: 11% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Craft Seltzer with Electrolytes:** Opportunity for beverage companies to create health-conscious and functional seltzers to attract health-focused consumers. - **Flavored Variety Packs:** There is potential for seltzer companies to introduce new and unique flavor combinations and offer them in convenient variety packs to attract more consumers. - **Natural Ingredients:** Natural and organic ingredients are becoming more popular among consumers, offering an opportunity for beverage companies to create seltzers with natural flavors and ingredients. ### Who This Affects Most - **Beverage Industry:** Opportunity for beverage companies to cater to the increasing demand for healthier and more functional drinks. - **Retail Industry:** Retailers can benefit from offering a wider variety of craft seltzers with unique flavor combinations to attract more customers and increase revenue. - **Health Industry:** Health and wellness professionals can recommend craft seltzers with natural and organic ingredients to their clients who are looking for healthier drink options. ## Related on Trend Hunter - [Sustainably Produced Canadian Seltzers](https://www.trendhunter.com/trends/city-seltzer.md) - [Spiked Electrolyte Canned Beverages](https://www.trendhunter.com/trends/postgame-beverages.md) - [Coconut Water-Infused Seltzers](https://www.trendhunter.com/trends/michelob-ultra-organic-seltzer-essential-collection.md) - [Spiked Sparkling Lemonade Drinks](https://www.trendhunter.com/trends/ntrl-lemonade-vodka-seltzer.md) - [Refreshing Golf-Inspired Beverages](https://www.trendhunter.com/trends/the-transfusion.md) - [Electrolyte Flavor Launches](https://www.trendhunter.com/trends/lth-supplement-line.md) - [Organic Cocktail-Inspired Seltzers](https://www.trendhunter.com/trends/barbet.md) - [Lemonade-Flavored Seltzers](https://www.trendhunter.com/trends/white-claw-refrshr.md) - [Gluten-Free Sparkling Seltzers](https://www.trendhunter.com/trends/glutenfree-sparkling-seltzer.md)