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# Chocolate-Inspired Tonal Sneakers
Reebok Launches a Rich Tonal Version of the Club C Sneaker

By Amy Duong | Published 2020-09-18 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/club-c-sneaker
References: [hypebeast](https://hypebeast.com/2020/9/adsum-reebok-club-c-chocolate-brown-release-details)

New York-based brand Adsum works in collaboration with [Reebok](https://www.trendhunter.com/trends/club-c-grounds-uk) to launch a new iteration of the [Club C](https://www.trendhunter.com/trends/not-guilty-capsule) sneaker model by Reebok. The classic silhouette is made for tennis purposes but this time around, the duo unveil a tonal option that is made inspired by chocolate.

This marks the second time the two brands work together and imagine the footwear to take a new route. The monotone design is replaced by a [dark chocolate brown](https://www.trendhunter.com/trends/triple-brown) complete with subtle details throughout. The outsole is made from rubber materials and boasts a semi clear look to it as a nod to the gum soles often used during the 70s and the 80s. The update also readily prepares for the Fall season in mind to offer a warm tonal version to pair with autumn clothing.

Image Credit: Adsum

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 5% | Activity: 6% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Tonal Footwear:** Opportunity for designers to experiment with tonal inspirations for footwear to appeal to individuals seeking unique designs.
- **Collaborations with a Twist:** Opportunity for brands to collaborate and create alternate versions of classic designs to gain the attention of consumers looking for exclusivity.
- **Nostalgic Revival:** Opportunity for designers to revive classic silhouettes and designs with a modern twist, to attract consumers seeking nostalgic products with a modern interpretation.

### Industries Being Reshaped

- **Fashion:** Innovative designers in the fashion industry can use this trend to create unique, nostalgia-inspired footwear to attract consumers seeking exclusive designs.
- **Retail:** Retailers can use this trend to collaborate with brands and create exclusive designs that appeal to consumers seeking unique and exclusive footwear.
- **Manufacturing:** Manufacturers can use this trend to experiment with new materials and designs to create unique footwear, appealing to consumers seeking retro-inspired designs.

## Related on Trend Hunter

- [Texturally Elevated Footwear](https://www.trendhunter.com/trends/club-c-grounds-uk.md)
- [Full-Grain Leather Collab Footwear](https://www.trendhunter.com/trends/club-c-85-3.md)
- [Elegant Retro Sneakers](https://www.trendhunter.com/trends/club-c-grounds-uk-shoes.md)
- [Rich Burgundy-Toned Footwear](https://www.trendhunter.com/trends/burgundytoned-footwear.md)
- [Modern Country Club Sneakers](https://www.trendhunter.com/trends/club-c-golf.md)
- [Rich Brown-Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/baroque-brown-colorway-1.md)
- [Celebratory Shoe Anniversary Drops](https://www.trendhunter.com/trends/club-c-85-vintage.md)
- [Purposefully Imperfect Joint Sneakers](https://www.trendhunter.com/trends/kanghyuk.md)
- [Chocolate-Inspired Tonal Sneakers](https://www.trendhunter.com/trends/golden-ticket-colorway.md)
