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# Cloud-Inspired Rubber Slides
Fendi Released the Cloud Slides Made for the Summer Season

By Mickey Phoon | Published 2023-03-24 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/cloudinspired-rubber-slides
References: [fendi](https://www.fendi.com/us-en/man/shoes/fendi-cloud-slides-black-rubber-slides-7x1573amfgf0qa1)

[Fendi](https://www.trendhunter.com/trends/mad-architects-and-fendi) has released cloud-inspired rubber slides called the Fendi Cloud Slides for the upcoming warm summer season. The slides are inspired by the concept of floating clouds and bring a [comfort-focused aesthetic](https://www.trendhunter.com/trends/comfort-recovery-slide) to life. The slides are most suitable for poolside wear or the beach as they are an [alternative to traditional sandals](https://www.trendhunter.com/trends/vibram-x-staple-stratx-slides).

The Fendi Cloud Slides are constructed out of an Italian-made premium rubber material. Consumers can choose from classic black, beige, and orange colorways. The cloud-inspired rubber slides contain the brand's “FF” logo placed all over in a horizontal pattern. The design of the slides is similar to the shape of a bubble as each bump slightly pops out to ensure comfort and to mimic the feeling of a fluffy cloud. The slides are available for $520.

Image Credit: Fendi

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 83% | Activity: 59% | Freshness: 15%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Cloud-inspired Footwear:** There is an opportunity to create a line of shoes or sandals that are inspired by nature elements like clouds.
- **Comfort-focused Aesthetics:** Designers can focus on creating designs that prioritize comfort and are aesthetically pleasing to consumers.
- **Alternative Summer Footwear:** Designers and brands can create unique footwear options for summer that are not traditional sandals.

### Industries Being Reshaped

- **Fashion:** Fashion retailers and designers can take inspiration from the concept of nature to create summer footwear.
- **Tourism:** Tourism companies can partner with fashion brands to create footwear options that are perfect for poolside and beach activities.
- **Sports and Fitness:** Sports and fitness brands can create similar cloud-inspire footwear that are perfect for activities like yoga and pilates.

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