# Massive Cloud Marketplaces Ingram Micro Platform Helps Tech Resellers Take Advantage of the Cloud By Amelia Roblin | Published 2015-04-29 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/cloud-marketplace References: [businesscloudnews](http://www.businesscloudnews.com/2015/03/31/ingram-micro-expands-cloud-marketplace-to-eu/) & [ingrammicrocloud](http://www.ingrammicrocloud.com/) Ingram Micro is the world's largest technology wholesaler, capable of creating and supporting its powerful Cloud Marketplace as one of its great new services. Targeted at resellers in the tech industry, this platform demonstrates the great potential of working within the digital domain to supply a broad range of products and interactions. Two hundred [cloud services](https://www.trendhunter.com/trends/postaquote) are made available, making business to business arrangements and relationships function much more effectively and efficiently. Through the use of the Ingram Micro Cloud Marketplace, companies are afforded the additional benefits of [self-service capabilities](https://www.trendhunter.com/trends/partnerplaceio) and a help desk for solving any problems. The product can be tailored to specific needs while still enabling support. Furthermore, the incentive of offering rewards to growing businesses makes platforms such as this a no-brainer for cloud communication and transactions. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 41% | Activity: 86% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Key Themes Behind This Trend - **Cloud Marketplaces:** The rise of cloud marketplaces presents disruptive innovation opportunities for tech resellers to expand their product offerings and improve business-to-business arrangements and relationships. - **Digital Domain:** Working within the digital domain opens up disruptive innovation opportunities for businesses to supply a broad range of products and interactions, resulting in improved efficiency and effectiveness. - **Self-service Capabilities:** The implementation of self-service capabilities in cloud marketplaces offers disruptive innovation opportunities for companies to tailor products to specific needs and enable support, enhancing the customer experience. ### Where This Applies - **Technology Wholesalers:** The massive cloud marketplaces present disruptive innovation opportunities for technology wholesalers to leverage their expertise and expand their product offerings to meet growing customer demands. - **Cloud Communication Providers:** The rise of cloud marketplaces offers disruptive innovation opportunities for cloud communication providers to streamline transactions and enhance business-to-business arrangements, providing a more efficient and effective communication infrastructure. - **Tech Resellers:** Cloud marketplaces provide disruptive innovation opportunities for tech resellers to leverage the platform's self-service capabilities, enabling them to customize products, improve customer support, and ultimately boost business growth. ## Related on Trend Hunter - [Business Device Marketplaces](https://www.trendhunter.com/trends/eze.md) - [Comprehensive Wholesale Retail Platforms](https://www.trendhunter.com/trends/wholesale-retail-platform.md) - [Expanded Technology Marketplaces](https://www.trendhunter.com/trends/best-buy-2.md) - [Comprehensive E-Commerce Platforms](https://www.trendhunter.com/trends/comprehensive-ecommerce-platform.md) - [US-Based White Glove Deliveries](https://www.trendhunter.com/trends/gigacloud.md) - [B2B Dropshipping Marketplaces](https://www.trendhunter.com/trends/droplos-smart-platform.md) - [Third-Party Artisanal Marketplaces](https://www.trendhunter.com/trends/michaels.md) - [Content Creator Support Marketplaces](https://www.trendhunter.com/trends/elgato-marketplace.md) - [Consolidated Food Industry Platforms](https://www.trendhunter.com/trends/food-industry-platform.md)