<!-- canonical: https://www.trendhunter.com/trends/cloud-borg-jacket -->
<!-- robots: noindex -->

# Fuzzy Sky-Printed Jackets
Jaded London's Cloud Borg Jacket Boasts a Warm Teddy Bear Texture

By Jana Pijak | Published 2020-09-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/cloud-borg-jacket
References: [jadedldn](https://jadedldn.com/collections/new-in-all/products/cloud-borg-jacket)

Jaded London's Cloud Borg Jacket is a sky-printed statement piece that will keep fashion fans warm in the cool weather ahead. The unisex jacket's most eye-catching element is its blue and white sky pattern and teddy bear faux fur texture.

Priced at $117, this jacket boasts an oversized fit, spread collar and front zipper along with roomy front pockets. Jaded London's Cloud Borg Jacket stays true to the UK-based fast fashion retailer's signature aesthetic. The retailer is known for pieces that are youthful and vibrantly printed, often drawing inspiration from 90s nostalgia and pop culture.

This cloud print jacket is no exception and is a fresh take on a retro pattern many Millennials grew up wearing as children.

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 96% | Activity: 95% | Freshness: 9%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Sky-printed Fashion:** Disruptive innovation opportunity: Explore new ways to incorporate sky-inspired prints into fashion designs.
- **Teddy Bear Texture:** Disruptive innovation opportunity: Develop new materials or techniques to create teddy bear-like textures in clothing and accessories.
- **Youthful 90s Nostalgia:** Disruptive innovation opportunity: Integrate 90s-inspired elements and pop culture references into fashion collections for a nostalgic appeal.

### Who This Affects Most

- **Fashion Retail:** Disruptive innovation opportunity: Leverage sky-printed patterns and teddy bear textures to differentiate products in the fashion retail industry.
- **Fast Fashion:** Disruptive innovation opportunity: Embrace the youthful aesthetic and 90s nostalgia trend to capture the attention of fast fashion consumers.
- **Textile Manufacturing:** Disruptive innovation opportunity: Research and develop advanced materials and techniques to create unique textures and patterns in textiles.

## Related on Trend Hunter

- [Stylish Sherpa Dog Jackets](https://www.trendhunter.com/trends/sherpa-dog-jacket.md)
- [Layering-Friendly Fleece Jackets](https://www.trendhunter.com/trends/hybrid-fleece-jacket.md)
- [Space-Tech Insulated Jackets](https://www.trendhunter.com/trends/elysium-blue-jacket.md)
- [90s-Style Winter Parkas](https://www.trendhunter.com/trends/hmlyn-baltoro-jacket.md)
- [Phosphorescent Color-Changing Jackets](https://www.trendhunter.com/trends/vollbak-firefly-jacket.md)
- [Fashion-Forward Insulated Jackets](https://www.trendhunter.com/trends/moncler-and-jw-anderson.md)
- [Rugged Fashion-Forward Jackets](https://www.trendhunter.com/trends/fjackets-affordable-fashion.md)
- [Fall-Ready Timeless Aviator Jackets](https://www.trendhunter.com/trends/aviator-jacket-1.md)
- [Statement Jacket Collections](https://www.trendhunter.com/trends/cult-gaia-x-raxxy.md)
