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# Personalized Kidswear Subscriptions
The Walmart KIDBOX stylebox Offers Curated Clothing for Kids

By Laura McQuarrie | Published 2019-04-22 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/clothing-for-kids
References: [businesswire](https://www.businesswire.com/news/home/20190415005898/en) & [walmart](https://www.walmart.com/cp/8189733)

There are a number of subscription services that offer clothing for kids in different styles to suit the ways that they like to express themselves best. In collaboration with [Walmart](https://www.trendhunter.com/trends/grinchthemed-diapers), KIDBOX is making it even easier and more affordable for parents to select curated clothing for kids with the all-new 'Walmart KIDBOX stylebox.'

The Walmart KIDBOX stylebox is available for girls and boys in a range of sizes, offering items like sweaters, [denim](https://www.trendhunter.com/trends/levis-kids) and graphic t-shirts from more than 20 premium kids’ clothing brands. In a [curated clothing box](https://www.trendhunter.com/trends/fabfitfun-winter-seasonal-box), families will find four to five items for $48—approximately 50% off the suggested retail price for the bundled items.

Online, Walmart customers are able to complete a short style quiz for a child, which allows for KIDBOX's stylists to create a personalized selection of kidswear.

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 76% | Activity: 80% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth)

## Key Themes

### Key Themes Behind This Trend

- **Personalized Kidswear Subscriptions:** The rise of personalized kidswear subscriptions presents an opportunity for brands to offer curated clothing options that cater to individual styles and preferences.
- **Affordable Curated Clothing Boxes:** The Walmart KIDBOX stylebox demonstrates the potential for affordable curated clothing boxes, providing families with cost-effective options for high-quality kids' clothing.
- **Online Style Quizzes for Kids:** The integration of online style quizzes for kids allows for tailored and personalized selections, enhancing the shopping experience and ensuring customer satisfaction.

### Where This Applies

- **Fashion Retail:** The fashion retail industry can explore disruptive innovation opportunities by incorporating personalized kidswear subscriptions and leveraging curated clothing boxes.
- **Subscription Services:** Subscription service providers can capitalize on the demand for personalized kidswear subscriptions, offering curated clothing options and enhancing convenience for parents.
- **E-commerce:** E-commerce platforms can leverage online style quizzes for kids, providing tailored recommendations and personalized shopping experiences to increase customer engagement and loyalty.

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