# Heroic Clothing Displays Eight Inc Presents Its Products as Essentials of a 'Superhero Closet' By Laura McQuarrie | Published 2015-07-22 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/clothing-display References: [retaildesignblog.net](http://retaildesignblog.net/2015/07/19/storelli-sports-retail-fixture-by-eight-inc/) & [eightinc](http://eightinc.com/) Taking inspiration from the presence of superhumans in pop culture, Eight Inc's standing clothing display unit is styled as a "[superhero's closet](https://www.trendhunter.com/trends/solander-batman)." The company is known for producing a variety of soccer protection gear and required a fixture that could support [multiple types of merchandise](https://www.trendhunter.com/trends/judogrid). As a result, the created structure towers at over six feet high, featuring one side that showcases the next-generation athletic gear like a suit of armor, while the reverse side contains items that can be picked up and shopped. As if an invisible superhero, the mannequin itself is completely concealed in order to put all of the emphasis on the gear, leaving consumers to picture themselves in the outfit. As Eight Inc's products are often fondly referred to as "Batman gear," this [all-black clothing display unit](https://www.trendhunter.com/trends/batman-x-blvck-collection) inspires consumers to suit up as a hero would. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 82% | Activity: 81% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Key Themes Behind This Trend - **Superhero-inspired Retail Displays:** Retail companies can use superhero themes to create innovative store displays that emphasize their products. - **Concealed Mannequins:** Invisible mannequins can be used to focus attention on the products rather than the model, creating a unique shopping experience. - **Multi-functional Product Displays:** Product displays can be designed to showcase multiple types of merchandise, allowing for greater versatility in the retail space. ### Where This Applies - **Sporting Goods:** Sporting goods companies can create superhero-themed displays to showcase their athletic gear in a unique and memorable way. - **Fashion:** Clothing companies can use invisible mannequins to create a modern and high-tech shopping experience. - **Retail Design:** Retail design companies can create multi-functional product displays that cater to the needs of their clients and their customers, making the shopping experience more enjoyable and engaging. ## Related on Trend Hunter - [Superhero Lifestyle Collections](https://www.trendhunter.com/trends/fantastic-four-first-steps.md) - [Film-Inspired Graphic Apparel](https://www.trendhunter.com/trends/the-dark-knight-collection.md) - [Immersive Sports Supplies Stores](https://www.trendhunter.com/trends/vegas-sports.md) - [Artful Suspended Fashion Exhibitions](https://www.trendhunter.com/trends/invisible-figures.md) - [Attention-Grabbing On-Shelf Displays](https://www.trendhunter.com/trends/mr-muscle.md) - [Superhero-Inspired Streetwear Capsule](https://www.trendhunter.com/trends/superman-collection.md) - [Consumer-Inspired Store Mannequins](https://www.trendhunter.com/trends/london-store-mannequins.md) - [Empowering Superhero-Inspired Shapewear](https://www.trendhunter.com/trends/inner-armour.md) - [Unique Concept Clothing Stores](https://www.trendhunter.com/trends/base-store.md)