# Simple Unisex Apparel Clothing Brand Experiment T-shirts Epitomize Versatility and Casual Style By Katherinev123 | Published 2010-07-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/clothing-brand-experiment-t-shirts References: [clothingbrandexperiment](http://www.clothingbrandexperiment.com/summer2010.html) Toronto-based label Clothing Brand Experiment (CBE) has launched a line of locally made t-shirts, adding to its already popular and comfy loungewear line of [premium hoodies](https://www.trendhunter.com/trends/uniqlo-loungewear) (launched in 2008). Clothing Brand Experiment's casually cool t-shirts are available in two fits. The Classic fit offers a unisex fit, while the Duo Slim is closer-cut and features a unique, interchangeable front and back. This lets the wearer change up their neckline from [crew neck to scoop neck](https://www.trendhunter.com/trends/kimono-hoodie), or vice versa. According to Elly Green, the creator and designer of CBE, the brand offers "locally-made, carefully-crafted tees with a reasonable price tag." And at prices that range from $28 to $34, CBE's t-shirts are definitely affordable! Also, make sure you visit Clothing Brand Experiment's website to see their upcoming [Winter 2010 line of premium, color-blocked hoodies](http://www.clothingbrandexperiment.com/winter1011.html)! ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 39% | Activity: 33% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Versatile Apparel:** The trend of versatile apparel is highlighted by Clothing Brand Experiment's interchangeable front and back t-shirts, providing opportunities for innovative designs and customization. - **Unisex Fashion:** The rise of unisex fashion is reflected in Clothing Brand Experiment's Classic fit t-shirts, showcasing an opportunity for gender-neutral clothing options. - **Local Manufacturing:** Clothing Brand Experiment's locally made t-shirts demonstrate the growing trend of supporting local manufacturing, creating opportunities for sustainable and ethical production practices. ### Who This Affects Most - **Apparel Manufacturing:** The apparel manufacturing industry can capitalize on the trend of versatile apparel by developing new production techniques and customizable options for clothing. - **Fashion Design:** The fashion design industry can embrace the trend of unisex fashion by creating inclusive and gender-neutral designs that cater to a broader consumer base. - **Sustainable Fashion:** The sustainable fashion industry can take advantage of the trend of local manufacturing by promoting ethical production practices and highlighting the benefits of supporting local businesses. ## Related on Trend Hunter - [Connection-Driven Apparel Lines](https://www.trendhunter.com/trends/cool-to-connect-1.md) - [Ultra-Ethical Charitable Sweatshirts](https://www.trendhunter.com/trends/good-for-sunday-x-cbc-collaboration.md) - [Typography-Inspired Canadian Sweatshirts](https://www.trendhunter.com/trends/okayok.md) - [Quick-Drying Summer T-Shirts](https://www.trendhunter.com/trends/classic-tee.md) - [Retail T-Shirt Brand Expansions](https://www.trendhunter.com/trends/true-classic-1.md) - [Unique T-Shirt Materials](https://www.trendhunter.com/trends/airknitx-tshirt.md) - [Cozy Canadiana Apparel](https://www.trendhunter.com/trends/canada-ecofleece-crewneck.md) - [Unique Concept Clothing Stores](https://www.trendhunter.com/trends/base-store.md) - [Canadian Broadcast Network Apparel](https://www.trendhunter.com/trends/cbc-on-air-crewneck.md)