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# Online Fashionista Havens
'Closetbox' is aNew Way to Buy and Sell Fashion Online

By raw material | Published 2010-04-06 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/closetbox
References: [closetbox](http://www.closetbox.co.uk) & [therawmaterials.wordpress](http://therawmaterials.wordpress.com/2010/04/02/closetbox-to-officially-launch-monday/)

Closetbox is a brand new fashion website which allows you to [sell unwanted clothes](https://www.trendhunter.com/trends/preowned-platform), but unlike [Ebay](https://www.trendhunter.com/trends/luxury-consignment-platform) there is no bidding -- you just name your price and sell your items.

Better still, you could pick up a one-off from the designer's Boutique section -- ranging from avant garde [House of Blue Eyes](https://www.trendhunter.com/trends/house-of-hellmann) designs to vintage jewellery from Cristalina Inc or Corrina Smith.

Best of all, ten percent of all profit from the site goes to the charity Wateraid, so these fashions have a feel-good factor too.

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 34% | Activity: 15% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet)

## Key Themes

### Why This Trend Is Growing

- **Socially Responsible Fashion:** Closetbox's commitment to donating a portion of its profits to Wateraid opens up opportunities for other fashion companies to incorporate charitable giving or ethical sourcing into their business models.
- **Direct-to-consumer Selling:** The 'name your price' feature on Closetbox eliminates the need for bidding, creating a seamless transaction process and opening up opportunities for other businesses to explore direct-to-consumer selling models.
- **Curated Online Marketplaces:** Closetbox offers a curated shopping experience, with a selection of unique designer pieces that may not be found elsewhere; other companies can look into curating their own online marketplaces, particularly in niche markets.

### Industries Being Reshaped

- **Fashion E-commerce:** Closetbox's online platform and direct-to-consumer selling model adds disruption to the fashion e-commerce industry, giving customers a new way to buy and sell fashion items.
- **Charitable Retail:** Closetbox's commitment to donating a portion of its profits to Wateraid may inspire other retail companies to incorporate charitable giving into their models.
- **Online Marketplaces:** Closetbox's curation of designer and vintage pieces presents an opportunity for other businesses to explore curated online marketplaces that stand apart from more crowded marketplaces like Amazon and eBay.

## Related on Trend Hunter

- [Online Luxury Resale Platform](https://www.trendhunter.com/trends/luxury-consignment-platform.md)
- [Closet-Clearing Challenges](https://www.trendhunter.com/trends/closet-clearout-challenge.md)
- [P2P Clothing Rental Platforms](https://www.trendhunter.com/trends/sizters-rent-lend-fashion.md)
- [Luxury Recommerce Platforms](https://www.trendhunter.com/trends/hewi.md)
- [Mindful Preloved Fashion Platforms](https://www.trendhunter.com/trends/wyse-london-preloved.md)
- [Regenerative Designer Fashion Shows](https://www.trendhunter.com/trends/endless-runway.md)
- [Virtual Clothing Designers](https://www.trendhunter.com/trends/pocket-styler-studio.md)
- [Designer-Headed Vintage Auctions](https://www.trendhunter.com/trends/margherita-maccapani-missoni.md)
- [Luxury Consignment Services](https://www.trendhunter.com/trends/consignment-service.md)
