# Plant-Made Disinfecting Wipes CloroxPro Officially Launches Plant-Based Disinfecting Wipes By Kanesa D | Published 2024-08-16 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/cloroxpro References: [csrwire](https://www.csrwire.com/press_releases/808521-cloroxpro-launch-new-line-plant-based-disinfecting-wipes) & [clorox](https://www.clorox.ca/en/products/?gad_source=1&gclid=Cj0KCQjwzva1BhD3ARIsADQuPnW-yx1RVSwaOciwR1tRlb8V6Sg1vVZzIP70osGYpPsgqkWzx-HAOa0aAtAHEALw_wcB&gclsrc=aw.ds)  In line with modern sustainability values, [CloroxPro](https://www.trendhunter.com/trends/multisurface-cleaners) is introducing the [EcoClean Disinfecting Wipes](https://www.trendhunter.com/trends/cloroxpro-1). Designed for use on all kinds of surfaces, this new product is ideal for cleaning places like schools, offices, and government buildings. These new wipes have earned certifications from the [U.S. Environmental Protection Agency’s](https://www.trendhunter.com/trends/mad-fuel-system) Design for the Environment and Safer Choice programs, which means they meet stringent criteria for environmental safety and performance. Notably, the new Clorox wipes utilize 25% post-consumer recycled plastic packaging. These advanced wipes are formulated with naturally derived ingredients, leveraging citric acid as the key active component to deliver powerful germ-killing action. Remarkably, they eliminate 99.9% of germs while avoiding harsh chemicals such as bleach, ammonia, and alcohol. The new Clorox wipes can be found through participating retailers. Image Credit: CloroxPro ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 46% | Activity: 41% | Freshness: 27% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What Makes This Trend Stand Out - **Post-consumer Recycled Packaging:** Revolutionizing packaging through the integration of 25% post-consumer recycled plastic reflects an innovative approach to sustainability in product design. - **Natural Cleaning Ingredients:** Harnessing the germ-killing power of naturally derived ingredients like citric acid offers a potent alternative to traditional chemical-based disinfectants. - **Eco-friendly Certifications:** Achieving certifications from the U.S. Environmental Protection Agency's programs showcases a commitment to high standards of environmental safety and product performance. ### Sectors Adopting This - **Cleaning Supplies:** The cleaning supplies industry can benefit from incorporating eco-friendly materials and natural ingredients to meet rising consumer demands for sustainable products. - **Packaging:** Innovative packaging solutions that utilize recycled materials present new opportunities for reducing environmental impact in various sectors. - **Environmental Certifications:** The trend towards obtaining certifications from environmental programs highlights the expanding importance of third-party validation in product marketing and consumer trust. ## Related on Trend Hunter - [Plant-Based Disinfectant Wipes](https://www.trendhunter.com/trends/cloroxpro-1.md) - [Plant-Based Disinfecting Wipes](https://www.trendhunter.com/trends/biom-disinfecting-wipes.md) - [Plant-Based Cleaning Wipes](https://www.trendhunter.com/trends/antibacterial-cleaning-wipes.md) - [Sustainable Anti-Bacterial Wipes](https://www.trendhunter.com/trends/biom.md) - [Plant-Based Gym Wipes](https://www.trendhunter.com/trends/plantbased-gym-wipes.md) - [Medical Facility-Specific Disinfecting Wipes](https://www.trendhunter.com/trends/clorox-healthcare.md) - [Disinfecting Gym Wipes](https://www.trendhunter.com/trends/orangetheory-fitness.md) - [Convenient Cleaning Strips](https://www.trendhunter.com/trends/tru-earth.md) - [Eco-Friendly Hygiene Wipes](https://www.trendhunter.com/trends/freshist-debuts1.md)