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# Plant-Based Disinfectant Wipes
CloroxPro™ Launches the New Clorox™ EcoClean Disinfecting Wipes

By Kanesa D | Published 2025-01-22 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/cloroxpro-1
References: [newswire](https://www.newswire.ca/news-releases/cloroxpro-tm-canada-introduces-new-plant-based-clorox-tm-ecoclean-disinfecting-wipes-for-professional-settings-as-eco-conscious-product-adoption-reaches-all-time-high-851676287.html) & [cloroxpro](https://www.cloroxpro.ca/products/clorox/ecoclean/)

![Plant-Based Disinfectant Wipes](https://cdn.trendhunterstatic.com/thumbs/557/cloroxpro-1.jpeg)

Cleaning brand [CloroxPro's](https://www.trendhunter.com/trends/multisurface-cleaners) new [Clorox](https://www.trendhunter.com/trends/official-disinfectant-product-partner) [EcoClean Disinfecting Wipes](https://www.trendhunter.com/trends/cloroxpro) have debuted on the market as a new product designed to eliminate dirt and grime from professional surfaces. These wipes are designed to disinfect effectively while being free of harsh chemical odors and using 38% less plastic in their production, aligning with modern sustainability goals.

Ideal for high-touch surfaces like doorknobs, countertops, tables, and desks, the wipes tackle grease, grime, and germs, including cold and flu viruses, norovirus, and COVID-19. The product aims to balance gentleness on surfaces and strength in eliminating harmful pathogens, making it a practical choice for workplaces, schools, and other communal areas.

With this addition, CloroxPro continues its commitment to sustainability and effective cleaning solutions.

Image Credit: CloroxPro

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 39% | Activity: 42% | Freshness: 34%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### Key Themes Behind This Trend

- **Eco-friendly Disinfectants:** The rise of eco-friendly disinfectant products offers new angles for innovation that cater to consumers seeking sustainable cleaning solutions without compromising on effectiveness.
- **Reduction in Plastic Usage:** A significant reduction in plastic materials used in product manufacturing signals an industry shift towards sustainability, opening doors for new methods and materials in production processes.
- **Chemical-free Cleaning:** The demand for chemical-free cleaning products provides opportunities to develop new formulations that achieve sanitization while eliminating harsh chemical residues and odors.

### Where This Applies

- **Green Cleaning Products:** Green cleaning products are gaining traction as businesses focus on sustainable and environmentally friendly solutions, disrupting conventional cleaning supplies.
- **Sustainable Packaging:** Innovations in sustainable packaging are increasingly pertinent, as industries seek to reduce their environmental footprint by adopting materials and methods that minimize plastic use.
- **Workplace Health and Safety:** The emphasis on efficient sanitization of surfaces in workplaces is transforming industrial standards, encouraging the creation of products that prioritize public health and hygiene.

## Related on Trend Hunter

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