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# Lasting Citrus Fragrances
7 Virtues' Clementine Dream Boasts Lab-Tested Longevity

By Laura McQuarrie | Published 2025-02-10 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/clementine-dream
References: [newbeauty](https://www.newbeauty.com/new-fragrances-february-2025/) & [the7virtues](https://the7virtues.com/collections/homepage-features/products/clementine-dream)

![Lasting Citrus Fragrances](https://cdn.trendhunterstatic.com/thumbs/559/clementine-dream.jpeg)

In fragrance, citrus notes tend to dissipate quickly, which can be disappointing for fans of bright, cheery scents who wish their zesty freshness would linger longer—and [Clementine Dream](https://www.trendhunter.com/trends/clementine-grove) by [7 Virtues](https://www.trendhunter.com/trends/cherry-ambition) was created to answer prayers for a [clean citrus scent that lasts](https://www.trendhunter.com/trends/infiniment-coty-paris).

“We wanted to create a citrus that didn’t just make a one-dimensional splash of citrus that dissipates fast,” said founder Barb Stegemann, “We set out to create a citrus that stayed with you like the moments you’ll never forget."

In this scent, sustainably sourced mandarin oil mingles with delicate heart notes of magnolia, plus a warm vanilla base with upcycled black amber. As 7 Virtues claims, Clementine Dream lasts for 24 hours and lingers for 72.

## Trend Insights (Trend Hunter)

- Score: 6.3/10
- Popularity: 82% | Activity: 71% | Freshness: 35%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Extended Scent Duration:** Fragrances with prolonged scent longevity are becoming popular for consumers seeking lasting sensory experiences.
- **Sustainable Scent Ingredients:** There is a growing trend towards the use of sustainably sourced and innovative raw materials in fragrance creation.
- **Upcycling in Fragrances:** The introduction of upcycled elements like black amber sets a precedent for eco-conscious innovations within the fragrance industry.

### Industries Being Reshaped

- **Perfume and Fragrance:** The perfume industry is increasingly experimenting with long-lasting and memorable scents, diverging from traditional formulations.
- **Sustainable Beauty:** In the realm of sustainable beauty, companies are exploring the use of eco-friendly and ethically sourced ingredients.
- **Organic and Natural Products:** The organic and natural products sector is seeing a surge in demand for fragrances that incorporate responsibly sourced elements.

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