# Child Vision Impairment Programs Clearly is Providing Free Glasses to Kids 10 and Under By Riley von Niessen | Published 2020-10-06 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/clearly References: [clearly](https://www.clearly.ca/) In celebration of National Children's Vision Month, Canadian eyewear retailer [Clearly](https://www.trendhunter.com/trends/zero-dollar-frames) announced that it would be providing children who are 10 years and younger with glasses for no cost when they visit its Queen Street West store. Clearly will run the program throughout the month of October, with the retailer kicking it off on the 8th. To pick out a pair of [free children's glasses](https://www.trendhunter.com/trends/minimax-lab-eyes-solution), parents will need to bring a recent prescription, along with their child's health card. Alternatively, they can [book an eye appointment](https://www.trendhunter.com/trends/eye-bot-kiosks) through Clearly to ensure their prescription is as up to date as possible. In order to maintain the safety of all visitors and staff, the retailer has added measures to ensure physical distancing where possible, increased sanitization, and introduced health screenings. Image Credit: Clearly ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 71% | Activity: 64% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) ## Key Themes ### Key Themes Behind This Trend - **Free Children's Glasses Program:** Clearly is providing children who are 10 years and younger with free glasses at its Queen Street West store. - **National Children's Vision Month Celebration:** In celebration of National Children's Vision Month, Clearly is offering the free glasses program in October. - **Safety Measures for Vision Impairment Programs:** Clearly has implemented physical distancing, increased sanitization, and health screenings to maintain safety during the free glasses program. ### Where This Applies - **Eyewear Retail:** Clearly's free glasses program disrupts the eyewear retail industry by providing glasses for children at no cost. - **Vision Care:** The free children's glasses program disrupts the vision care industry by making it more accessible to young children. - **Healthcare:** Clearly's initiative to provide free glasses to children disrupts the healthcare industry by addressing vision impairment at an early age. ## Related on Trend Hunter - [Zero-Dollar Glasses Promotions](https://www.trendhunter.com/trends/zero-dollar-frames.md) - [Youth-Focused Complementary Eye Exams](https://www.trendhunter.com/trends/vision-exam-pilot-program.md) - [Youth Vision Initiatives](https://www.trendhunter.com/trends/vons-vision-day.md) - [Youth Vision Care Events](https://www.trendhunter.com/trends/youth-vision-care.md) - [Accessible Vision Care Services](https://www.trendhunter.com/trends/accessible-vision-care.md) - [Reading Glasses Kits](https://www.trendhunter.com/trends/the-clarity-kit.md) - [Award-Winning Eyewear Retail Businesses](https://www.trendhunter.com/trends/specsavers-canada.md) - [Eye Care Metaverses](https://www.trendhunter.com/trends/lenscrafters-eye-odyssey.md) - [Ocular Disease-Detecting Apps](https://www.trendhunter.com/trends/clearly-vision.md)