# Oil-Balancing Botanical Serums The Kypris Clearing Serum is Suited for Those with Acne-prone Skin By Mishal Omar | Published 2017-06-05 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/clearing-serum References: [shop.kyprisbeauty](https://shop.kyprisbeauty.com/collections/shop-serums/products/clearing-serum) The organic skincare brand Kypris offers a Clearing Serum that contains a wide range of skin-enhancing nutrients that are catered specifically for the needs of those with [oily and acne-prone skin](https://www.trendhunter.com/trends/lil-reinhart). The serum contains an array of beneficial ingredients, including zinc, fruit-derived AHAs, centella asiatica, lilac leaf stem cells, green tea, lavender, chaparral, quinoa and sunflower. These ingredients work to [reduce inflammation, soothe the skin](https://www.trendhunter.com/trends/redness-soothing-serum) and [balance oil production](https://www.trendhunter.com/trends/neurotouch-symmetry-serum), making it ideal for those who produce a lot of facial oil. The Kypris Clearing Serum is specifically targeted at people who deal with hormone-related skin issues, or for those who live in highly polluted areas and have seen their facial skin suffer as a result. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 8% | Activity: 5% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Organic Skincare:** Disruptive innovation opportunities in creating organic skincare products targeted towards those with oily and acne-prone skin. - **Botanical Serums:** Disruptive innovation opportunities in researching and developing new botanical ingredients for use in facial serums. - **Sustainable Beauty:** Disruptive innovation opportunities in launching sustainable beauty brands that offer environmentally friendly skincare products. ### Sectors Adopting This - **Skincare:** Disruptive innovation opportunities for creating new skincare lines for those with oily and acne-prone skin. - **Beauty:** Disruptive innovation opportunities for researching and developing new, environmentally-friendly beauty products such as botanical serums. - **Natural Products:** Disruptive innovation opportunities for creating new natural skincare products that are effective for those with hormone-related skin issues or living in highly polluted areas. ## Related on Trend Hunter - [Breakout-Targeted Oil Serums](https://www.trendhunter.com/trends/oil-la-la.md) - [Microbiome-Balancing Acne Serums](https://www.trendhunter.com/trends/biomebalancing-clear-prevent-serum.md) - [Advanced Probiotic Serums](https://www.trendhunter.com/trends/acne-phage-serum.md) - [Concentrated Brightening Serums](https://www.trendhunter.com/trends/heartleaf-teca-capsule-serum.md) - [Oil Control Scalp Serums](https://www.trendhunter.com/trends/oily-scalp-serum.md) - [Gentle Acne Serums](https://www.trendhunter.com/trends/salicylic-acid-acne-treatment.md) - [Balancing Oil-Serums](https://www.trendhunter.com/trends/oil-serum.md) - [Stress-Relieving Acne Skincare](https://www.trendhunter.com/trends/anti-acne-biome.md) - [Dual-Chamber Blemish Serums](https://www.trendhunter.com/trends/supernatural-blemish-serum.md)