<!-- canonical: https://www.trendhunter.com/trends/cleanup-game -->
<!-- robots: noindex -->

# Beach Cleanup Games
Rockpool Challenges Players to Collect Garbage Before the Tide Comes In

By Laura McQuarrie | Published 2020-03-25 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/cleanup-game
References: [toyworldmag](https://toyworldmag.co.uk/gibsons-launches-new-game-rockpool/) & [gibsonsgames](https://gibsonsgames.co.uk/products/rockpool-little-gibsons-game)

Rockpool is the name of a newly launched [family-friendly cleanup game](https://www.trendhunter.com/trends/where-hope-lives) from Gibsons that tasks players with collecting shells and garbage from a beach scene before the tide comes in. The game has players turn Stone Cards to reveal items like shells, starfish, dog toys, trash or even shell-stealing creatures. With two to six players, teams will want to see if they can add as many shells as they can to their collection before the Rockpool is emptied.

Gibsons created the game for kids ages six and up especially for "inquisitive pre-schoolers," as it not only encourages strategic thinking but also has the potential to spark important conversations about the impact of littering and what happens to [plastic packaging waste](https://www.trendhunter.com/trends/kinetic-sand-project-planet) if it is not properly disposed of.

Image Credit: Gibsons

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 80% | Activity: 70% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Gamified Environmental Education:** Creating interactive and engaging games that educate players about environmental issues and encourage positive behaviors, such as proper waste disposal.
- **Family-friendly Eco-conscious Entertainment:** Developing entertaining games that appeal to both children and adults while promoting eco-consciousness and sustainability.
- **Innovative Learning Through Play:** Designing games that combine educational content with fun gameplay, providing a unique and engaging learning experience for players.

### Where This Applies

- **Gaming:** Utilizing game design principles and technology to create interactive experiences that promote education, awareness, and behavioral change.
- **Environmental Sustainability:** Leveraging technology and creative solutions to address environmental challenges, raise awareness, and encourage sustainable practices.
- **Family Entertainment:** Developing entertainment products and experiences that cater to the entire family and nurture positive values and attitudes.

## Related on Trend Hunter

- [Fishy Tabletop Card Games](https://www.trendhunter.com/trends/fishy-squishy-crusty-quirky.md)
- [Family-Friendly Matching Games](https://www.trendhunter.com/trends/recollect.md)
- [Trash-Converting Snack Campaigns](https://www.trendhunter.com/trends/seanack.md)
- [Video Game-Inspired Outdoor Play](https://www.trendhunter.com/trends/getting-kids-outdoors.md)
- [Nature-Inspired Playdate Card Games](https://www.trendhunter.com/trends/spilled-mushroom.md)
- [Fast-Paced Challenge Games](https://www.trendhunter.com/trends/pop-off.md)
- [Dishwasher Puzzle Games](https://www.trendhunter.com/trends/tetris-fully-loaded.md)
- [Sustainable Kinetic Sand Toys](https://www.trendhunter.com/trends/kinetic-sand-project-planet.md)
- [Real Estate Card Games](https://www.trendhunter.com/trends/chaotic-card-game.md)
