# Superfood-Integrated Skincare Kits First Aid Beauty's Cleanse and Prime Kits Illuminate the Skin By Riley von Niessen | Published 2017-07-04 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/cleanse-and-prime-kit References: [sephora](http://www.sephora.com/cleanse-prime-kit) & [firstaidbeauty](https://www.firstaidbeauty.com) [First Aid Beauty](https://www.trendhunter.com/trends/ultra-repair-hydrating-pillow-pads) recently launched an exclusive series of its Cleanse and Prime Kits, which come with two products that aim to provide users' skin with more hydration, minimize the look of pores, and even out tone and texture. Like other First Aid Beauty products, the Cleanse and Prime Kits are totally free of oil, soy, nuts, and gluten, in addition to being vegan and allergy-tested. Due to their nourishing noncomedogenic ingredients that won't irritate the skin, both the Hello FAB Coconut Skin Smoothie Priming Moisturizer and the Face Cleanser are suitable for all skin types. By integrating [superfood ingredients](https://www.trendhunter.com/trends/new-lush-skincare) into the formulas, First Aid Beauty creates hydrating products that are full of vital proteins, minerals, and electrolytes. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 64% | Activity: 43% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Superfood-integrated Skincare:** The integration of superfood ingredients in skincare creates an opportunity for the beauty industry to cater to health-conscious consumers. - **Noncomedogenic Beauty Products:** The use of noncomedogenic ingredients in beauty products paves the way for companies to appeal to consumers with sensitive skin or allergies. - **Clean Beauty Kits:** The rising demand for clean and eco-friendly products presents an opportunity for the development of more comprehensive clean beauty kits. ### Who This Affects Most - **Beauty Industry:** The integration of holistic and superfood-based ingredients presents an opportunity for beauty companies to create more natural and healthy skincare products. - **Health and Wellness Industry:** The noncomedogenic and allergy-tested properties of these skincare products can be leveraged by health and wellness companies looking to incorporate beauty into their offerings. - **Eco-friendly Industry:** The clean and vegan nature of these skincare kits highlight an opportunity for eco-friendly companies to expand their clean product catalogue into the beauty space. ## Related on Trend Hunter - [Reparative Skincare Pads](https://www.trendhunter.com/trends/ultra-repair-hydrating-pillow-pads.md) - [Dermatologist-Tested Acne Lines](https://www.trendhunter.com/trends/first-aid-beauty-debuts.md) - [Clean Superfruit Skincare](https://www.trendhunter.com/trends/rms-skincare.md) - [Compostable Blemish Pads](https://www.trendhunter.com/trends/acne-clearing-pads.md) - [Beauty-Backed Sports Teams](https://www.trendhunter.com/trends/first-aid-beauty1.md) - [Kefir-Powered Skin Barrier-Enhancing Primers](https://www.trendhunter.com/trends/skin-glow-primer.md) - [Travel-Ready Canadian Skincare Kits](https://www.trendhunter.com/trends/prep-and-ready.md) - [Curated Firming Skincare Routines](https://www.trendhunter.com/trends/firming-skincares.md) - [Anti-Irritation Retinol Skincare](https://www.trendhunter.com/trends/first-aid-beauty-1.md)