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# Kid-Friendly Clean Care Products
Raw Sugar Kids Boasts Fun Scents and Wholesome Formulas

By Laura McQuarrie | Published 2021-02-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/clean-care-products
References: [prnewswire](https://www.prnewswire.com/news-releases/raw-sugar-living-debuts-creatively-clean-personal-care-product-line-for-kids-301223384.html) & [RawSugarLiving](http://www.RawSugarLiving.com/)

Raw [Sugar](https://www.trendhunter.com/trends/berry-crush-line) Living is introducing a range of [clean care products for kids](https://www.trendhunter.com/trends/rayro) called Raw Sugar Kids that's playful, wholesome, affordable and uplifting. Powered by plant-derived ingredients and cold-pressed extracts, the product collection is allergy tested, cruelty-free and vegan. Each bottle takes the form of a whimsical collectible character inspired by a [cold-pressed fruit](https://www.trendhunter.com/trends/ciroa). Each "monsta-friendly" face is designed to help turn time into the bathroom into a fun-filled ritual and opportunity for play.

Each product has its own traits and includes an uplifting Sugar Note to affirm self-value and self-worth in young ones. In the Raw Sugar Kids collection, there are shampoos and conditioners in scents like Coconut + Aloe Vera and combination bubble bath and body wash formulas in Superberry Cherry and Pineapple Orange.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 69% | Activity: 43% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Clean Care for Kids:** The rise in demand for clean and natural products for kids creates an opportunity for more companies to establish offerings that prioritize safety and health.
- **Plant-based Skincare:** With consumers becoming more conscious about the ingredients in their skincare, there is an opportunity for companies to embrace plant-based alternatives for their products.
- **Interactive Packaging:** As consumers look for more enjoyable and engaging experiences, incorporating interactive packaging design can create a unique and memorable product experience that connects with them on a deeper level.

### Industries Being Reshaped

- **Kid's Skincare:** With the increasing emphasis on health and safety for kids, the skincare industry has an opportunity to provide cleaner and more natural products for children.
- **Natural Beauty:** As consumers become more concerned about the impact of conventional beauty products on their health and the environment, the natural beauty industry grows with a focus on clean, safe and environment-friendly products.
- **Graphic Design:** Interactive packaging design is becoming a more popular strategy to catch the attention of young customers and drive an emotional connection with a brand, driving more innovation opportunities in graphic design and packaging design.

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