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# Remixed Collegiate Runways
The Claudia Garrido Spring/Summer 2014 Collection is Sporty

By Jana Pijak | Published 2014-06-11 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/claudia-garrido
References: [notjustalabel](http://www.notjustalabel.com/claudiagarrido) & [notjustalabel](http://www.notjustalabel.com/)

The Claudia Garrido Spring/Summer 2014 collection is a fresh and modern take on a uniformed and [collegiate aesthetic](https://www.trendhunter.com/trends/british-watersports-collegiate-prep). The Portuguese designer's latest runway presentation stunned audience members at Portugal Fashion Week with its youthful spirit and wearable designs.

Fusing aesthetics with comfort, the Claudia Garrido Spring/Summer 2014 collection mixes monogrammed cardigans, layered outerwear garments and artfully printed statement sweaters together to create a line that embodies eccentric elegance.

Models took to the stage at Portugal Fashion's Bloom presentation while sporting the designer's [nostalgic menswear pieces](https://www.trendhunter.com/trends/heritage-tennis-runways). The guys pulled off a range of [sporty staples](https://www.trendhunter.com/trends/the-locker-room) that were styled with face-covering turtlenecks. This mimicked an edgy style aesthetic that has been regaining popularity among urban youth in recent years.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 24% | Activity: 41% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print)

## Key Themes

### Key Themes Behind This Trend

- **Sporty Nostalgia:** Opportunity for fashion brands to create modern interpretations of vintage sportswear.
- **Eccentric Elegance:** Chance for designers to mix unconventional elements with traditional forms to create unique fashion pieces.
- **Monogram Mania:** Potential for fashion and accessory brands to incorporate personalized monogramming into their products.

### Where This Applies

- **Fashion:** Opportunity for fashion brands to incorporate a sporty and nostalgic aesthetic into their current collections.
- **Retail:** Chance for retail companies to offer personalized monogramming services to their customers.
- **Textiles:** Potential for textile manufacturers to develop new printing techniques for creating unique and artful designs on garments.

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