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# Low-Sugar Protein Yogurts
Chobani Smooth Low-Fat Classic Yogurt is Free of Artificial Ingredients

By Michael Hemsworth | Published 2017-07-01 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/classic-yogurt
References: [preparedfoods](http://www.preparedfoods.com/articles/120034-chobani-smooth)

Over half of the yogurts found in the dairy aisle are made with artificial flavors and/or sweeteners, so the [Chobani](https://www.trendhunter.com/trends/chobani-products) Smooth Low-Fat Classic Yogurt aims to offer an option that is free of these ingredients. The yogurt comes as the brand's first non-Greek yogurt option that is reported to have [25% less sugar](https://www.trendhunter.com/trends/yoplait-petits-filous-and-frubes), [two-times more protein](https://www.trendhunter.com/trends/highprotein-yogurt) and be a flavorful variety when compared to the competition.

The Chobani Smooth Low-Fat Classic Yogurt is made with real fruit, doesn't contain GMO ingredients and has live and active cultures in order to help you maintain a healthy gut. The fresh milk that is within the yogurt is from cows that haven't been treated with rBST to make it a natural alternative to other options in the dairy aisle.

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 60% | Activity: 48% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Low-sugar Yogurts:** Opportunity for developing low-sugar yogurt options to cater to health-conscious consumers.
- **Protein-rich Yogurts:** Potential for creating protein-rich yogurt alternatives to meet the growing demand for protein-packed snacks.
- **Natural Ingredient Yogurts:** Demand for natural ingredient yogurts presents an opportunity for brands to offer healthier options without artificial flavors or sweeteners.

### Sectors Adopting This

- **Dairy Industry:** Innovation in low-sugar protein yogurts presents an opportunity for dairy companies to expand their product lines and attract health-conscious consumers.
- **Health Food Industry:** The trend towards low-sugar protein yogurts aligns with the thriving health food industry, providing an opportunity for companies to tap into this market.
- **Snack Industry:** The popularity of high-protein snacks opens up a disruptive opportunity for the snack industry to introduce protein-rich and low-sugar yogurts as a convenient and healthy snack option.

## Related on Trend Hunter

- [Lifestyle-Conscious Dairy Products](https://www.trendhunter.com/trends/chobani-products.md)
- [Protein-Rich Greek Yogurt Ranges](https://www.trendhunter.com/trends/chobani-high-protein.md)
- [High-Protein Yogurt Cups](https://www.trendhunter.com/trends/yoplait.md)
- [Dairy-Free Greek-Style Yogurts](https://www.trendhunter.com/trends/unsweetened-plain-greek-style-yogurt.md)
- [No-Sugar-Added Yogurt Alternatives](https://www.trendhunter.com/trends/nosugaradded-yogurt-alternative.md)
- [Sugar-Free Dairy Products](https://www.trendhunter.com/trends/pauls-protein.md)
- [Low Sugar Greek Yogurts](https://www.trendhunter.com/trends/danone-two-good.md)
- [Low-Calorie Greek Yogurts](https://www.trendhunter.com/trends/lowcalorie-greek-yogurts.md)
- [Easy-to-Digest Milk Products](https://www.trendhunter.com/trends/chobani-ultrafiltered-milk.md)
