# Stylish Stroller Shades Cityshade is for Shielding Your Little Loved One from the Sun By Tiana Reid | Published 2010-07-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cityshade References: [springwise](http://springwise.com/lifestyle_leisure/babies/) & [citymum](http://www.citymum.com) The CityShade is something like an umbrella to shield your baby from harsh sun conditions. Made by CityMum, which was started by the New York City-based mother Micaéla Birmingham, the CityShade comes in a variety of cool patterns and colors and fits most traditional [stroller models](https://www.trendhunter.com/trends/easyway). Birmingham started CityMum after being tired of using a blanket to shield her little loved one. Her dream went big and the CityShade is now available worldwide. **Implications** - Parents in modern society are looking for products that will protect their children in every way possible. Coming out with designs that address issues not normally catered to could help to increase the amount of attention for a company. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 42% | Activity: 31% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### Why This Trend Is Growing - **SUN PROTECTION PRODUCTS:** Designing and selling innovative sun protection products for infants and young children could be a lucrative market. - **CUSTOMIZABLE BABY PRODUCTS:** Offering customizable stroller shades and other baby products could appeal to modern parents who value unique and personalized designs. - **ECO-FRIENDLY BABY PRODUCTS:** Creating stroller shades and other baby products made from sustainable and environmentally friendly materials could appeal to eco-conscious parents. ### Industries Being Reshaped - **BABY PRODUCT MANUFACTURING:** Manufacturing and selling stroller shades and other baby products. - **ONLINE RETAIL:** Starting an online store specializing in innovative and customizable baby products. - **SUSTAINABLE MATERIAL MANUFACTURING:** Developing and manufacturing sustainable and eco-friendly materials for baby products and other industries. ## Related on Trend Hunter - [Sun-Blocking Smartphone Attachments](https://www.trendhunter.com/trends/universal-smartphone-shade.md) - [Stylistic Lightweight Beach Shades](https://www.trendhunter.com/trends/the-swim-shady.md) - [Integrated Headlight Strollers](https://www.trendhunter.com/trends/munchkin-night-owl.md) - [Sophisticated Stroller Designs](https://www.trendhunter.com/trends/sophisticated-stroller.md) - [Marine-Grade Sun Shades](https://www.trendhunter.com/trends/the-shibumi-shade.md) - [Ultra-Adaptable Stroller Designs](https://www.trendhunter.com/trends/loopie-hop-stroller.md) - [Light-Equipped Outdoor Sun Covers](https://www.trendhunter.com/trends/led-starry-night-sun-shade.md) - [Compact Urban Strollers](https://www.trendhunter.com/trends/bugaboo-dragonfly.md) - [Ultra-Compact Strollers](https://www.trendhunter.com/trends/compact-stroller.md)