# Urban Topography Flooring City Floor and Wall Tiles by Renata Rubim is Modern and Minimalist By Meghan Young | Published 2012-06-20 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/city-floor-and-wall-tiles References: [design-milk](http://design-milk.com/city-floor-and-wall-tiles-by-renata-rubim/) & [renatarubim.br](http://www.renatarubim.com.br/) There is something inherently mesmerizing and even beautiful about a map, which the City Floor and Wall Tiles captures. In outlining the system of a particular urban place, maps can evoke a slew of emotions from excitement to nostalgia and everything in between. By bringing this essence into a home's decor, people will be able to experience this and more on a daily basis. The City Floor and Wall Tiles were created by Brazilian designer Renata Rubim. Although the [lines in each tile](https://www.trendhunter.com/trends/ink-collection) can often be intricate and dizzying, the overall [minimal aesthetic of the design](https://www.trendhunter.com/trends/oldnew) lends a simplicity that balances their busy nature. Each piece of flooring is made out of [refractory concrete](https://www.trendhunter.com/trends/erosion-series) for an industrial look that is both very modern and highly durable. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 70% | Activity: 65% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Minimalist Map-inspired Decor:** Opportunity for creating home decor products that incorporate minimalist designs inspired by maps, evoking a sense of excitement and nostalgia. - **Industrial Flooring:** Potential for the development of durable and modern industrial flooring using refractory concrete, offering a unique aesthetic for commercial and residential spaces. - **Geometric Tile Patterns:** Growing demand for geometric tile patterns that feature intricate and dizzying lines, offering a visually captivating element in interior design. ### Where This Applies - **Home Decor:** Disruptive innovation opportunities for home decor companies to create and market minimalist map-inspired products for consumers seeking unique and nostalgic elements in their homes. - **Construction and Architecture:** Opportunity for construction and architecture firms to adopt industrial flooring using refractory concrete as a modern and durable alternative in commercial and residential projects. - **Tile Manufacturing:** Emerging market for tile manufacturers to produce geometric tile patterns with intricate lines, catering to the growing demand for visually captivating designs in the interior design industry. ## Related on Trend Hunter - [Dynamic Outdoor Tile Collections](https://www.trendhunter.com/trends/outercl.md) - [Contemporary Terracotta Tiles](https://www.trendhunter.com/trends/cottomilano.md) - [Vintage Graphics-Inspired Tile Collections](https://www.trendhunter.com/trends/tile-collections.md) - [Dynamic Interchangeable Wall Tiles](https://www.trendhunter.com/trends/abyss-wall.md) - [Naturalistic Mosaic Design Tiles](https://www.trendhunter.com/trends/mosaic-wall-tiles.md) - [Functional Streamlined Ceramic Tiles](https://www.trendhunter.com/trends/uu-tiles-collection.md) - [Minimal Integrated Tile LIghting](https://www.trendhunter.com/trends/uu-tiles.md) - [Italian Interior Tile Capsules](https://www.trendhunter.com/trends/casa-tile.md) - [Patterned Carpet Tiles](https://www.trendhunter.com/trends/contour-carpet-tile.md)