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# Oversized Revived Diver Timepieces
The Citizen Promaster Ecozilla Has a 48mm Case

By Michael Hemsworth | Published 2023-01-31 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/citizen-promaster-ecozilla
References: [hiconsumption](https://hiconsumption.com/citizen-promaster-ecozilla-dive-watch/) & [citizenwatch](https://www.citizenwatch.com/us/en/collection/promaster-sea/)

The Citizen Promaster Ecozilla dive watch has been revived by the brand to bring the 2004 model back to relevancy and support the needs of avid or amateur divers alike.

The watch features a large 48mm case that holds the brand's proprietary Eco-Drive quartz movement within and also supports [water resistance to 300-meters](https://www.trendhunter.com/trends/zenith-super-sea-wolf-compression-diver). The watch has a black stainless steel bezel accented by a green strap to create something of a hybrid between a conventional [diver timepiece](https://www.trendhunter.com/trends/doxa-sub-300-carbon-seafoam) and a military field watch.

The Citizen Promaster Ecozilla dive watch comes packaged in a scuba tank-inspired box to further enhance the diver-focused nature of the accessory. Coming in two variants to choose from, the watch is available starting from $595.

Image Credit: Citizen

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 83% | Activity: 46% | Freshness: 14%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches)

## Key Themes

### What's Driving This Trend

- **Oversized Diver Watches:** Opportunity for watch brands to revive and update classic models with larger cases and modern features.
- **Hybrid Diver-military Watches:** Opportunity for watch brands to create new models that blend the functionality and aesthetics of both diver and military watches.
- **Scuba-inspired Packaging:** Opportunity for brands to enhance the unboxing experience of dive watches with packaging inspired by scuba gear.

### Who This Affects Most

- **Watch Industry:** The watch industry can explore new designs and features to make dive watches more appealing to consumers.
- **Outdoor Industry:** The outdoor industry can explore partnerships with watch brands to create durable and functional timepieces that can withstand extreme environments.
- **E-commerce Industry:** The e-commerce industry can tap into the growing demand for dive watches and facilitate the purchase of exclusive designs with scuba-inspired packaging.

## Related on Trend Hunter

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- [Elevated Diver Timepieces](https://www.trendhunter.com/trends/prospex-and-presage.md)
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- [Aquatic Thriller Timepieces](https://www.trendhunter.com/trends/seiko-prospex-jaws-special-edition.md)
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