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# Projector Brand-Supported Events
Epson Supplied Projectors for ALIZÉ by Cirque Du Soleil

By Kalin Ned | Published 2025-12-22 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/cirque-du-soleils
References: [news.epson](https://news.epson.com/news/cirque-du-soleil-alize-show-projector-partner)

![Projector Brand-Supported Events](https://cdn.trendhunterstatic.com/thumbs/593/cirque-du-soleils.jpeg)

[Epson](https://www.trendhunter.com/trends/cirque-du-soleil1), the brand that serves as the designated projection technology partner of Cirque du Soleil, has integrated its advanced [laser projection equipment](https://www.trendhunter.com/trends/xr10-laser) into the groundbreaking 'ALIZÉ' production, which premiered at Berlin's Theater am Potsdamer Platz.

This collaboration aims to enable a new performance genre termed 'Acromaigic' — an innovative fusion of the troupe's renowned acrobatic feats with sophisticated stage illusions. Cirque du Soleil achieves this artistic goal through a complex installation involving multiple [high-brightness projectors](https://www.trendhunter.com/trends/optoma-uhz68lv) from Epson’s professional range. These devices are used not merely for background imagery but as dynamic, interactive tools that actively transform physical set pieces and performers in real-time. A key technical accomplishment supporting this artistic vision is Epson's system's ability to perform precise, real-time calibration.

Image Credit: Epson

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 11% | Activity: 12% | Freshness: 58%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### Key Themes Behind This Trend

- **Interactive Projection Technology:** Integrating projection systems as interactive tools enhances live performance experiences by dynamically altering the visual environment in real-time.
- **Live Performance Augmentation:** The blending of advanced projection technologies with live acts presents new creative horizons for immersive audience engagements.
- **Real-time Stage Illusions:** Applying precise, real-time calibration in projections facilitates innovative stagecraft, enabling seamless transformations of physical and digital elements.

### Where This Applies

- **Event Technology:** The event tech industry leverages cutting-edge projection equipment to revolutionize audience interaction and engagement in live performances.
- **Entertainment Production:** Entertainment producers are exploring novel ways to integrate technology like advanced projectors to elevate artistic presentations and spectacle.
- **Theatrical Innovation:** Theater industries are incorporating laser projection systems to redefine stage performances and expand the possibilities of visual storytelling.

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