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# Circular Couture
Round Runway Fashion Rocks in 2009

By Marissa Brassfield | Published 2009-02-09 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/circular-couture
References: [trenddelacreme](http://www.trenddelacreme.com/2009/02/running-around-in-circles.html)

We’ve seen our fair share of angled, geometric couture, so it’s only natural that the ebb and flow of fashion has led to these circular designs.

[Trend de la Creme](http://www.trenddelacreme.com/2009/02/running-around-in-circles.html) has amassed a series of circular couture from the likes of Maison Martin Margiela, Jean Paul Gaultier, House of Holland, Comme des Garçons, and Dolce & Gabbana. While the smiley face dress might not make it to retail stores, circular fashion is certainly here to stay.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 58% | Activity: 9% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### What's Driving This Trend

- **Circular Couture:** Disruptive innovation opportunity: Exploring the use of circular designs in fashion to create unique and eye-catching garments.
- **Geometric Couture:** Disruptive innovation opportunity: Experimenting with angled and geometric designs to push the boundaries of traditional fashion.
- **Round Runway Fashion:** Disruptive innovation opportunity: Embracing circular shapes and patterns on the runway to create innovative and visually stimulating fashion shows.

### Who This Affects Most

- **Fashion:** Disruptive innovation opportunity: Incorporating circular designs and concepts into clothing lines to attract modern and forward-thinking consumers.
- **Retail:** Disruptive innovation opportunity: Introducing circular fashion trends into retail stores to offer customers unique and unconventional clothing options.
- **Design:** Disruptive innovation opportunity: Collaborating with fashion designers to create circular couture that challenges traditional design principles and captivates audiences.

## Related on Trend Hunter

- [Circular Non-Shrink Apparel](https://www.trendhunter.com/trends/john-lewis-3.md)
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