<!-- canonical: https://www.trendhunter.com/trends/circle-towel -->
<!-- robots: noindex -->

# Optimistic Beach Towel Accessories
Ban.do's No Bad Days Giant Circle Towel is Encouraging

By Jana Pijak | Published 2020-04-22 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/circle-towel
References: [bando](https://www.bando.com/products/all-around-giant-circle-towel-no-bad-days) & [yoursmadly](https://www.yoursmadly.com/)

[Ban.do's](https://www.trendhunter.com/trends/planner-designs) No Bad Days giant circle towel is a fun must-have accessory for the upcoming summer season. Best known for its vibrant stationery products, the e-retailer has evolved into a lifestyle brand with clothing, jewelry and home goods offerings that encourage self-expression and creativity.

Fitting Ban.do's vibrant aesthetic, the brand's No Bad Days giant circle towel is part of the retailer's new beach accessory range and is a collaboration with Minneapolis-based artist Maddy Nye. The circular towel boasts a 60 inch diameter and can double as a picnic blanket.

Featuring a vibrant "No Bad Days" logo, this optimistic towel is a great gift for beach and art lovers and is made from durable terry cloth with a cotton tassel trim. Other towel designs in Ban.do's beach accessory range include a second fun design by Maddy Nye along with a design by Brooklyn-based artist Marleigh Culver.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 50% | Activity: 19% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### What Makes This Trend Stand Out

- **Vibrant Beach Accessories:** Opportunity for brands to create fun and colorful beach accessories that promote self-expression.
- **Artist Collaborations:** Collaborations with artists to create unique and eye-catching designs for beach towels and accessories.
- **Multipurpose Towels:** Demand for towels that can be used for both the beach and as picnic blankets, offering versatility to consumers.

### Sectors Adopting This

- **Fashion and Apparel:** Opportunity for fashion brands to expand their offerings to include beach accessories and collaborate with artists.
- **Home Goods:** Opportunity for home goods brands to diversify their product range by introducing beach towels and accessories.
- **Art and Design:** Opportunity for artists and designers to partner with brands to create exclusive designs for beach towels and other accessories.

## Related on Trend Hunter

- [Artful Graphic Beach Towels](https://www.trendhunter.com/trends/artist-terry-beach-towel.md)
- [Ultra-Playful Planner Designs](https://www.trendhunter.com/trends/planner-designs.md)
- [Eco-Conscious Beach Towels](https://www.trendhunter.com/trends/fiveadrift.md)
- [Elegant Organic Bath Towels](https://www.trendhunter.com/trends/baina.md)
- [Size-Inclusive Towels](https://www.trendhunter.com/trends/size-inclusive-towel.md)
- [Cheeky Summer Product Lines](https://www.trendhunter.com/trends/great-float.md)
- [Western-Inspired Textiles](https://www.trendhunter.com/trends/western-inspired-textiles.md)
- [High-Performance Reversible Towels](https://www.trendhunter.com/trends/everlayer-1.md)
- [Towel-Resembling Luxe Skirts](https://www.trendhunter.com/trends/towel-skirt.md)
