# Chocolate Churro Cereals Cinnamon Toast Crunch Chocolate Churros is the Ultimate Cereal Hybrid By Katherine Pendrill | Published 2020-11-23 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cinnamon-toast-crunch-chocolate-churro References: [delish](https://www.delish.com/food-news/a34747526/general-mills-cinnamon-toast-crunch-chocolate-churros-cereal/) & [instagram](https://www.instagram.com/p/CFj7DX2F7gX/) [General Mills](https://www.trendhunter.com/trends/cinnafuego-toast-crunch) is about to make breakfast a whole lot sweeter with its new Cinnamon Toast Crunch Chocolate Churro cereal. Back in 2018, General Mills changed the game when it released [Chocolate Toast Crunch](https://www.trendhunter.com/trends/kelloggs-cocoa-loops) and Cinnamon Toast Crunch Churros cereal. Thanks to the popularity of those two treats, now the brand is bringing the two together to create a hybrid Cinnamon Toast Crunch Chocolate Churro cereal. According to the packaging, the new breakfast dish consists of chocolate-sweetened wheat and rice cereal, with hints of cinnamon. In other words, it'll taste like you dipped crunchy little churros in a vat of chocolate sauce. Though it's unclear which retailers are selling the sweet breakfast treat, the Cinnamon Toast Crunch Chocolate Churro cereal has been spotted on [Walmart's](https://www.trendhunter.com/trends/cinnamon-toast-crunch-bacon) website. Image Credit: @cereallife ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 16% | Activity: 62% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Cereal Hybrids:** The popularity of combining different cereal flavors and ingredients opens opportunities for food companies to create unique breakfast experiences. - **Sweet Breakfast Options:** Consumers are increasingly open to indulgent, sweet breakfast options, creating room for innovation in the cereal industry. - **Flavored Cereal:** Alternative flavors in cereal formulations provide opportunities for companies to stand out in a crowded market, potentially driving new consumer segments to the category. ### Who This Affects Most - **Food and Beverage:** Food companies can leverage the popularity of cereal hybrids and sweet breakfast options to gain a competitive advantage in the crowded Breakfast category - **Consumer Packaged Goods:** Predominant food companies can take advantage of flavored cereal innovations to stay relevant and differentiated in the market, catering to shifting consumer preferences - **Retail:** Retailers can market and merchandise the cereal hybrid categories to ride on the popularity wave and boost sales of flavored cereals ## Related on Trend Hunter - [Hot Cinnamon Cereals](https://www.trendhunter.com/trends/cinnafuego-toast-crunch.md) - [Waffle-Shaped Cinnamon Cereals](https://www.trendhunter.com/trends/cinnamon-toast-crunch-waffle.md) - [Cookie-Flavored Holiday Cereals](https://www.trendhunter.com/trends/sugar-cookie-toast-crunch.md) - [Graham Cracker-Dusted Cereals](https://www.trendhunter.com/trends/cinnagraham-toast-crunch.md) - [Rolled-Shaped Cinnamon Cereal](https://www.trendhunter.com/trends/cinnamon-toast-crunch-rolls.md) - [Spanish Dessert-Inspired Cereals](https://www.trendhunter.com/trends/tres-leches-toast-crunch.md) - [Spicy-Sweet Cinnamon Snacks](https://www.trendhunter.com/trends/cinnafuego.md) - [Sweet Breakfast Cereals](https://www.trendhunter.com/trends/frosted-flakes.md) - [Cereal-Flavored Drink Mixes](https://www.trendhunter.com/trends/swiss-miss-cinnamon-toast-crunch-cinnamilk.md)