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# Calorie-Conscious Cinnamon-Flavored Popcorn
SkinnyPop Launched the New Cinnamon & Sugar Flavor

By Grace Mahas | Published 2021-05-01 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/cinnamon-sugar1
References: [samsclub](https://www.samsclub.com/p/skinnypop-kettle-popcorn-variety-pack-16ct/prod25350569?xid=plp_product_5)

[SkinnyPop](https://www.trendhunter.com/trends/holiday-variety-snack-pack), the delicious, low-calorie snack brand, recently expanded its portfolio with the introduction of a new kettle flavor – Cinnamon & Sugar. The new offering will be available exclusively in the variety snack pack at [Sam’s Club](https://www.trendhunter.com/trends/popcornopolis1) for $9.98.

The new Cinnamon & Sugar flavor from SkinnyPop is described as a "tasteful balance of [sweet cinnamon and candied sugar](https://www.trendhunter.com/trends/pringles-mingles-cinnamon-sugar)" that satisfies "those moments when you want to reach for a sweet, crunchy indulgence." The playful packaging was redesigned to embody "warm summer nights at the local carnival" with its Americana motifs.

Like all SkinnyPop flavors, the savory Cinnamon & Sugar variant is non-GMO, gluten-free, kosher, preservative-free, peanut and tree nut free, and made without artificial ingredients.

Image Credit: SkinnyPop

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 27% | Activity: 72% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Low-calorie Snacks:** Brands can explore offering more low-calorie snack options to meet the growing demand of health-conscious consumers.
- **Innovative Snack Flavors:** Opportunity for brands to create new and unique snack flavors to differentiate themselves in the market.
- **Playful Packaging:** Brands can create packaging designs that capture the attention of consumers and evoke feelings of nostalgia or happiness.

### Where This Applies

- **Snack Food Manufacturing:** Manufacturers can explore developing more healthy and unique snack options to meet the changing consumer preferences.
- **Grocery Retail:** Retailers can capitalize on the demand for low-calorie snacks and innovative flavors by partnering with brands or developing private label options.
- **Marketing and Advertising:** Agencies can work with snack brands to develop packaging designs and campaigns that create emotional connections with consumers.

## Related on Trend Hunter

- [Cupcake-Flavored Popcorn Snacks](https://www.trendhunter.com/trends/smartfood-cinnamon-sugar-cupcake-popcorn.md)
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- [Sweet Cinnamon Popcorn Snacks](https://www.trendhunter.com/trends/cinnamon-butter-microwave-popcorn.md)
- [Sweet Seasonal Popcorn Snacks](https://www.trendhunter.com/trends/holiday-variety-snack-pack.md)
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- [Bakery-Inspired Protein Popcorns](https://www.trendhunter.com/trends/khloud-cinnamon-roll-protein-popcorn.md)
- [Spicy-Sweet Popcorn Snacks](https://www.trendhunter.com/trends/cheetos-flamin-hot-cinnamon-sugar.md)
- [Sweet Cinnamon-Dusted Chips](https://www.trendhunter.com/trends/popcorners-cinnamon-crunch.md)
- [Artisan-Inspired Popcorn Seasonings](https://www.trendhunter.com/trends/kernel-seasons.md)
