# Cinnamon Sugar Pretzel Chips Pretzel Crisps Now Come in Cinnamon Sugar and Sourdough Varieties By Katherine Pendrill | Published 2018-06-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cinnamon-sugar-and-sourdough References: [prnewswire](https://www.prnewswire.com/news-releases/snack-factory-expands-line-of-thin-and-crunchy-pretzel-crisps-with-two-new-flavor-innovations-300665228.html) & [pretzelcrisps](http://pretzelcrisps.com/flavors/) As part of its "mission to make snackers nationwide 'Rethink Your Pretzel,'" Snack Factory has announced that it is expanding its popular Pretzel Crisps lineup with the addition of Cinnamon Sugar and Sourdough varieties. A delicious new twist on the beloved Pretzel Crisps lineup, the new Cinnamon Sugar and Sourdough varieties offer consumers both sweet and savory options. On the one hand the new Deli Style Snack Factory Cinnamon Sugar Pretzel Crisps cater to those with a sweet tooth by combining [cinnamon and sugar](https://www.trendhunter.com/trends/pringles-mingles-cinnamon-sugar) with a hint of salt. In contrast, the new Artisan Style Snack Factory Sourdough Pretzel Crisps pair the tangy taste of sourdough bread with a light and crispy crunch. To take the flavors to the new level, the brand suggests pairing the sweet variety with fresh fruit, and the sourdough flavor with [creamy cheese](https://www.trendhunter.com/trends/flipz-strawberry-cheesecake). Image Credit: *Snack Factory.* ## Trend Insights (Trend Hunter) - Score: 0.4/10 - Popularity: 3% | Activity: 2% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Flavor Innovation in Snacks:** The introduction of Cinnamon Sugar and Sourdough varieties in the Pretzel Crisps lineup demonstrates an opportunity for snack brands to explore unique and unconventional flavors to cater to diverse consumer preferences. - **Sweet-savory Balance:** The combination of cinnamon and sugar with a hint of salt in the Cinnamon Sugar Pretzel Crisps showcases the potential for creating snacks that provide a perfect balance of sweetness and savoriness. - **Artisan Snack Movement:** The launch of Artisan Style Snack Factory Sourdough Pretzel Crisps indicates a growing trend of artisan-inspired snacks that offer elevated taste profiles and gourmet experiences. ### Industries Being Reshaped - **Snack Food Industry:** The expansion of the Pretzel Crisps lineup with new flavor options presents an opportunity for snack food companies to tap into the market demand for innovative and indulgent snack choices. - **Flavoring Industry:** The introduction of unique and complementary flavors in the Pretzel Crisps highlights possibilities for flavoring companies to provide more diverse and creative options for snack brands. - **Cheese Industry:** The suggestion to pair the sourdough flavor with creamy cheese opens up collaboration opportunities between snack brands and the cheese industry to create new snacking combinations and experiences. ## Related on Trend Hunter - [Sweet Cinnamon Pretzels](https://www.trendhunter.com/trends/sweet-cinnamon-sugar-sinfullyseasoned-pretzel-stix.md) - [Sugary Collaboration Pretzel Snacks](https://www.trendhunter.com/trends/rold-gold-selects-auntie-annes.md) - [Sweet Seasonal Pretzel Snacks](https://www.trendhunter.com/trends/snack-factory-pretzel-crisps.md) - [Sweet Cinnamon-Dusted Chips](https://www.trendhunter.com/trends/popcorners-cinnamon-crunch.md) - [Cinnamon Bun Pretzel Snacks](https://www.trendhunter.com/trends/flipz-cinnamon-bun.md) - [Pretzel-Inspired Snack Products](https://www.trendhunter.com/trends/pretzel-crackers.md) - [Crispy Hybrid Snack Crackers](https://www.trendhunter.com/trends/sea-salt-pretzel-snackers.md) - [Cinnamon-Dusted Tortilla Chips](https://www.trendhunter.com/trends/proper-chips-1.md) - [Seasonally Spiced Pretzel Snacks](https://www.trendhunter.com/trends/pretzel-crisps-pumpkin-spice-white-creme.md)