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# Princess Keepsake Gowns
Ashdon's Cinderella Dress is Inspired by the Live-Action Film

By Meghan Young | Published 2015-03-02 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/cinderella-dress
References: [ashdonbrands](http://www.ashdonbrands.com/)

Fans of one of [Disney's](https://www.trendhunter.com/trends/viktorrolf-x-disney) most beloved princesses will instantly fall in love with this Cinderella dress. It's modeled after the live-action film inspired by the original animated movie. The title character is played by Lily James, who women will be thrilled at emulating in this stunning Cinderella dress. Although described as a keepsake, it can easily be donned for prom or even a themed wedding.

Created by Ashdon for its Disney Forever Enchanted collection, the Cinderella dress is available in a range of variation including “Disney Cinderella Grand Entrance Design Collection”, “Disney Cinderella Stroke Of Midnight Design Collection” and “Disney Cinderella Magical Transformation Design Collection" to satisfy all tastes and body types. Ashdon CEO Nick Yeh says, “By working together on this lovely collection, we hope to instill a sense of beauty and confidence to help remind young women everywhere that dreams can come true!”

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 84% | Activity: 92% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### What's Driving This Trend

- **Disney Princess Fashion:** The popularity of Disney princesses and their iconic fashion inspires a trend in creating stylish and wearable versions of their costumes.
- **Live-action Film-inspired Fashion:** Movies based on animated classics such as Cinderella inspire fashion collections that bring the characters to life in a new way.
- **Themed Event Attire:** The demand for themed, character-inspired dresses for events like proms and weddings creates a market for unique and memorable attire.

### Who This Affects Most

- **Fashion Retail:** Retailers can capitalize on the popularity of Disney princess fashion by offering collection-inspired clothing and accessories.
- **Film Merchandise:** Film studios and merchandise companies can collaborate on creating fashionable attire based on live-action films to generate additional revenue.
- **Event Planning:** Event planners can tap into the trend of themed event attire by partnering with designers to offer character-inspired dresses for weddings and other special occasions.

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