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# Luxe Circular Cycles
The Tonino Lamborghini Ciclotte Transforms Exercise Cycling with Style

By Laura McQuarrie | Published 2015-04-21 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/ciclotte
References: [pocket-lint](http://www.pocket-lint.com/news/133317-cyclotte-tonino-lamborghini-is-the-best-looking-exercise-bike-ever) & [storeciclotte](http://www.storeciclotte.com/design-fitness/lamborghini-ciclotte/)

At the meeting point of design and fitness, you'll find this special edition Tonino Lamborghini Ciclotte. Like the [luxury supercar](https://www.trendhunter.com/trends/ducati-panigale-v4-lamborghini), this rotund exercise machine boasts a striking aesthetic and a vivid red color that's absolutely unmissable.

In terms of function, the [unusual cycling system](https://www.trendhunter.com/trends/tour-de-france-indoor-bike) comes with a variety of speeds that are designed to mimic the experience of street cycling as closely as possible. The statement workout piece also has the option to be paired with a custom stand for gadgets or a model that includes [Swarovski](https://www.trendhunter.com/trends/pent-x-swarovski) Zirconia for a little extra bling during a workout.

Since this machine is branded with the Lamborghini name, colors and logo, it's no wonder that this unit costs over $11,000.

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 82% | Activity: 93% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Key Themes Behind This Trend

- **Luxury Fitness Equipment:** Disruptive innovation opportunity: Creating high-end fitness equipment that combines style, functionality, and brand prestige.
- **Functional Design:** Disruptive innovation opportunity: Designing exercise machines that not only serve their purpose but also make a bold fashion statement.
- **Customized Workout Experience:** Disruptive innovation opportunity: Developing exercise equipment that offers personalized features and customizable options.

### Where This Applies

- **Luxury Goods:** Disruptive innovation opportunity: Integrating luxury brands into the fitness industry by creating exclusive, high-end fitness products.
- **Sporting Goods:** Disruptive innovation opportunity: Incorporating fashion-forward designs and premium materials into traditional fitness equipment.
- **Tech and Wearable Technology:** Disruptive innovation opportunity: Combining technology and fitness to create smart exercise machines with integrated tech features.

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