# Studded Tan Purses The Cici Three-Way Leather Bag by Sara Berman is Classy and Cool By Tiana Reid | Published 2010-08-07 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/cici-three-way-leather-bag References: [luxist](http://www.luxist.com/2010/08/05/sara-berman-cici-3-way-leather-bag-handbag-of-the-day/) & [saraberman](http://www.saraberman.co.uk/) The Cici Three-Way Leather Bag by Sara Berman is the epitome of classy cool. With a [sandy-tan hue](https://www.trendhunter.com/trends/carry-bag) and awesome stud details, the purse has a standard shape with a [detachable shoulder strap](https://www.trendhunter.com/trends/cleo-bag). The bag also has an interior lined with a hip leopard-print fabric. The Cici Three-Way Leather Bag incorporates the best of both fashion and practicality, designed for trendy women who don't want to go over the top with their looks. **Implications** - In society today, consumers often find themselves seeking contradictory qualities in the same product. Businesses that offer products that combine opposing qualities such as vintage and contemporary will experience an unexpectedly high rate of success. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 28% | Activity: 60% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion) ## Key Themes ### What's Driving This Trend - **Classy-cool Purses:** Combining classic and trendy design elements within a purse, particularly through the use of unique materials and patterns, may appeal to modern consumers seeking a versatile accessory. - **Multipurpose Bags:** Creating bags that can be worn in multiple ways, whether it be a satchel that also functions as a backpack or a purse with detachable straps, can offer practicality and flexibility to fashion-conscious consumers. - **Mixed Materials:** Experimenting with a combination of different materials within one bag, such as leather and fabric or metal accents and soft textures, may offer unique aesthetic appeal and attract consumers looking for an eye-catching accessory. ### Who This Affects Most - **Fashion:** Fashion designers and brands can explore new design strategies for their accessories, incorporating unique materials, multifunctionality, and stylish contrasting elements to appeal to modern fashion-conscious consumers. - **Retail:** Retailers can focus on curating a selection of accessories that combine classic and trendy elements, particularly those that offer versatility and can be worn in different ways to suit individual styles and preferences. - **Marketing:** Marketing agencies can help brands promote their products' multi-purpose features and unique design elements, highlighting how they can appeal to consumers seeking practicality and aesthetic appeal, particularly those looking for a classic and cool aesthetic. ## Related on Trend Hunter - [Structured Leather Totes](https://www.trendhunter.com/trends/river-suede-shoulder-bag.md) - [Reimagined Archival Handbags](https://www.trendhunter.com/trends/coachs-western-tabby.md) - [Travel-Inspired Handbag Capsules](https://www.trendhunter.com/trends/patricia-nash-designs-bags.md) - [Spacious Crossbody Handbags](https://www.trendhunter.com/trends/cleo-bag.md) - [Glamorous Drawstring Bags](https://www.trendhunter.com/trends/mini-fleming-drawstring-bag.md) - [Summer-Ready Waxed Leather Accessories](https://www.trendhunter.com/trends/waxed-leather-collection.md) - [Suede Statement Loop Bags](https://www.trendhunter.com/trends/embellished-loop-bag.md) - [Stiletto Shoulder Bags](https://www.trendhunter.com/trends/stiletto-bag.md) - [Genuine Leather Fashion Bags](https://www.trendhunter.com/trends/carry-bag.md)