# Churro-Flavored Toaster Pastries Pillsbury's Churro Toaster Strudel is Filled With Cinnamon Sugar By Katherine Pendrill | Published 2019-07-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/churro-toaster-strudel References: [delish](https://www.delish.com/food-news/a28339310/pillsbury-churro-toaster-strudel/) & [instagram](https://www.instagram.com/p/By20JYOBIqz/?utm_source=ig_embed) Churros are having quite the moment this year, and even Pillsbury is getting in on the craze with its new Churro Toaster Strudel. Perfect for a snack or a sweet breakfast treat, the toaster pastries are a delicious new way to enjoy the taste of churros. Pillsbury's new Churro Toaster Strudel is the latest flavor to join the Toaster Strudel lineup. While the new toaster pastry may sound similar to the existing [Snickerdoodle](https://www.trendhunter.com/trends/snickerdoodle-cupcake-cookie), [Cinnamon Roll](https://www.trendhunter.com/trends/cinnamon-roll-bliss), and [Cinnamon Toast Crunch](https://www.trendhunter.com/trends/cinnamon-toast-crunch-cinnadust-pretzel-bites) flavors, the Churro variety is actually stuffed with a sweet cinnamon sugar filling and paired by a rich chocolate icing for drizzling on top. Though the new Churro Toaster Strudel pastries can already be found on store shelves, the rollout seems to be fairly limited for the time being. Image Credit: *@junkbanter.* ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 34% | Activity: 34% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Churro-flavored Toaster Pastries:** Pillsbury's new Churro Toaster Strudel taps into the churro trend, offering a unique and delicious twist on the traditional toaster pastry. - **Cinnamon Sugar Filling:** The use of a sweet cinnamon sugar filling in the Churro Toaster Strudel provides an opportunity for other companies to explore unique and enticing flavor combinations in their toaster pastries. - **Limited Rollout of New Flavors:** The limited rollout of Pillsbury's Churro Toaster Strudel suggests a potential market for smaller, niche companies to introduce innovative toaster pastry flavors. ### Industries Being Reshaped - **Food and Beverage:** The food and beverage industry can capitalize on the churro trend by creating their own versions of churro-flavored toaster pastries that cater to consumer demand for unique and indulgent snacks and breakfast treats. - **Packaged Breakfast Foods:** The packaged breakfast foods industry has the opportunity to innovate by introducing new and exciting flavors, such as the cinnamon sugar filling found in Pillsbury's Churro Toaster Strudel, to attract consumers looking for convenient and delicious options for their morning meals. - **Artisanal Bakery Products:** Artisanal bakeries can take advantage of the churro trend and the popularity of unique flavors by offering their own versions of churro-inspired toaster pastries, providing customers with a gourmet twist on a popular breakfast item. ## Related on Trend Hunter - [Icing-Heavy Breakfast Pastries](https://www.trendhunter.com/trends/pillsbury-toaster-strudel-mega-icing.md) - [Cinnamon Roll Breakfast Pastries](https://www.trendhunter.com/trends/frosted-cinnamon-roll-poptarts.md) - [Dusted Dessert-Flavored Cookies](https://www.trendhunter.com/trends/churro-oreo.md) - [Iconic Bakery Staple Reinventions](https://www.trendhunter.com/trends/snickerdoodle-poptarts.md) - [Churro-Inspired Donut Collections](https://www.trendhunter.com/trends/churrdough-collection.md) - [Donut-Flavored Toaster Pastries](https://www.trendhunter.com/trends/pop-tarts-donuts.md) - [Cinnamon-Sugar French Toast Sticks](https://www.trendhunter.com/trends/churro-french-toast-sticks.md) - [Rolled-Shaped Cinnamon Cereal](https://www.trendhunter.com/trends/cinnamon-toast-crunch-rolls.md) - [Crispy Fried Churro Fries](https://www.trendhunter.com/trends/churro-fries.md)