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# Churro-Inspired Donut Collections
Krispy Kreme Just Dropped a New Churrdough Collection

By Katherine Pendrill | Published 2022-09-05 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/churrdough-collection
References: [chewboom](https://www.chewboom.com/2022/09/05/krispy-kreme-introduces-new-churrdough-collection/)

![Churro-Inspired Donut Collections](https://cdn.trendhunterstatic.com/thumbs/487/churrdough-collection.jpeg)

Krispy Kreme is leaning into warm cinnamon sugar flavors this fall with the launch of its new ChurrDough Collection.

As you might have guessed from the name, the new ChurrDough Collection is a series of donuts that taste like churros. All tossed in a sweet cinnamon sugar, the [new donuts](https://www.trendhunter.com/trends/krispy-kreme-menu) come in three tasty varieties: the Cinnamon Sugar Churrdough, the Cookies & Kreme Churrdough, and the Dulce De Leche Churrdough. The Cinnamon Sugar Churrdough features swirls of cinnamon Kreme and bits of salted caramel crunch, while the new Cookies & Kreme Churrdough boasts chocolate cookie Kreme swirls, chocolate icing, and a topping of chocolate cookie pieces. Lastly, the Dulce De Leche Churrdough features cream cheese icing swirls, dulce de leche drizzle, and cookie pieces on top.

The ChurrDough Collection is available now through September 18, 2022.

Image Credit: Krispy Kreme

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 8% | Activity: 19% | Freshness: 13%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Churro-inspired Donuts:** Krispy Kreme's new ChurrDough Collection inspires donuts that taste like churros.
- **Cinnamon Sugar Flavors:** The use of warm cinnamon sugar flavors is a trend that dominates the ChurrDough Collection.
- **Flavored Swirls and Toppings:** The ChurrDough Collection features donuts with flavored swirls and toppings that resemble a churro.

### Where This Applies

- **Food and Beverage:** Food and beverage industry can explore the opportunity to have cinnamon sugar as a new flavor trend in their own products.
- **Bakery:** Bakeries have the innovative opportunity to create their own versions of cinnamon sugar flavored donuts and churro-inspired products.
- **Fast Food:** Fast food chains may consider incorporating cinnamon sugar or churro-inspired flavors to their menus to tap into the trend.

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