# Fruity Ketchup Sauces Fruit Ketchups by 'Chups Are Made with Peaches, Plums and Berries By Laura McQuarrie | Published 2014-11-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/chups References: [kickstarter](https://www.kickstarter.com/projects/2029729541/a-ketchup-revolution) & [chupsitup](http://www.chupsitup.com/) While a fruit ketchup might sound like a strange idea, 'Chups wants to remind you that tomato isn't the only fruit that can be used to make a delicious sauce. Crafted to topple a market that's dominated by [tomato sauce](https://www.trendhunter.com/trends/tomatofree-sauce), 'Chups makes a line of five original [fruit condiments](https://www.trendhunter.com/trends/honey-sauce) made with cherries, blueberries, peach, mango and plum. These ingredients are then combined with a variety of spices, natural ingredients and a unique vinegar blend in order to create the same sweet, yet tangy flavors that can be found in a bottle of ketchup. Since ketchup is typically only paired with a few types of food, these new sauces and spreads give the opportunity for fruit ketchup to be served alongside so many new dishes. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 18% | Activity: 14% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Fruit Ketchup:** Fruit-based ketchup sauces are gaining popularity as companies seek to diversify the condiment market beyond tomato ketchup - **Health-conscious Condiments:** As consumers seek healthier condiment options, innovative companies like 'Chups are creating fruit-based ketchups with minimal additives and natural ingredients - **Diversification of Flavors:** Companies like 'Chups offer a wide variety of fruit flavors in their ketchup line, appealing to consumers who seek new and unique flavor experiences ### Where This Applies - **Condiments and Sauces:** As consumer health-consciousness continues to increase, the condiment industry should look to develop healthier, more diverse condiment options - **Fruit Production:** As fruit-based ketchups gain popularity, fruit producers can seek out new market opportunities for their products in the condiment industry - **Food Service and Hospitality:** Restaurants and other food service providers can incorporate fruit ketchups into their menus as a unique and flavorful alternative to traditional condiments ## Related on Trend Hunter - [Salsa-Chutney Condiments](https://www.trendhunter.com/trends/chalsa.md) - [Umami Matcha-Infused Ketchups](https://www.trendhunter.com/trends/tomatcha-ketchup.md) - [Five-Second Chutney Condiments](https://www.trendhunter.com/trends/chutnefy.md) - [Banana Ketchup Condiments](https://www.trendhunter.com/trends/tomato-free-ketchup.md) - [Soda-Infused Ketchups](https://www.trendhunter.com/trends/colachup.md) - [Health-Focused Condiments](https://www.trendhunter.com/trends/healthfocused-condiments.md) - [Artisan Fruit-Forward Hot Sauces](https://www.trendhunter.com/trends/weak-knees-hot-sauces.md) - [Peri Peri-Flavored Ketchups](https://www.trendhunter.com/trends/nandos-periketchup.md) - [Tangy Hot Sauces](https://www.trendhunter.com/trends/tangy-hot-sauce.md)